Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Mi Gusto Es performance in the Mexico and how they change over time
See what factors influence Mi Gusto Es performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Mi Gusto Es' competitors in the Mexico
An analysis of Mi Gusto Es' competitors in the Mexico
In Cafés & Restaurants
·Jul – Sep 25
Mi Gusto Es is in the lower 42% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Mi Gusto Es is in the lower 42% of brands, indicating a below average market performance. This suggests the brand captures less foot traffic compared to competitors like Chilaquilotas, Restaurant Café El Gato Café, Samba Churrasquería, El Remolkito del Sirloin, Restaurante García and MAZATLANCITO, which are also in the same percentile.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased sales and positive word-of-mouth.
Overall customer satisfaction for Mi Gusto Es is 76%, a decrease of 2.7 percentage points year-over-year. Puebla shows high satisfaction (88%), while the State of Mexico shows significantly lower satisfaction (49%) with a decrease of 21.8 percentage points. Recent CSAT trended from 68.63% to 89.61% and then decreased to 71.95%.
Average check reveals spending habits, crucial for pricing strategies and revenue forecasting. Monitoring trends helps optimize menu offerings and promotions.
The overall average check for Mi Gusto Es is 498.2 MXN, a decrease of 1.9% year-over-year. The State of Mexico reports an average check of 492.6 MXN with no growth. Recent average check trended from 494.68 MXN to 509.57 MXN and then decreased to 477.78 MXN.
Outlet count indicates brand reach and expansion. Tracking distribution across regions helps assess market penetration and growth opportunities.
Mi Gusto Es has a total of 7 outlets. The State of Mexico has 4 outlets, while Puebla, Hidalgo and Morelos each have 1 outlet. This distribution highlights the brand's presence primarily in the State of Mexico.
Identifying competitors reveals market dynamics and customer preferences. Understanding cross-visitation patterns informs competitive strategies and targeted marketing.
The top competitors for Mi Gusto Es, based on customer cross-visitation, are Starbucks (6.62%), La Casa de Toño (5.88%), Toks (3.68%), VIPS (3.68%), and Little Caesars (2.94%). This indicates that customers of Mi Gusto Es also frequently visit these brands.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and maximizes revenue potential.
Mi Gusto Es experiences peak traffic workload between 12:00 PM and 6:00 PM, with the highest workload at 4:00 PM (66.60%). There is minimal to no traffic workload between 7:00 PM and 11:00 AM. This data suggests the restaurant is busiest during afternoon and early evening hours.
Analyzing consumer segments by gender and generation informs targeted marketing and positioning. Affinity insights enable tailored campaigns and product development.
Women are overrepresented among Mi Gusto Es consumers (80% affinity), while men are also overrepresented (117% affinity). Gen Y exhibits a very high affinity (172%), indicating a strong preference for the brand among this generation.