Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Mi Gusto performance in the Argentina and how they change over time
See what factors influence Mi Gusto performance in the Argentina and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Mi Gusto' competitors in the Argentina
An analysis of Mi Gusto' competitors in the Argentina
In Cafés & Restaurants
·Jul – Sep 25
Mi Gusto is right in the middle
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Mi Gusto's market performance is at the 54th percentile, indicating an average/above average market standing. This means Mi Gusto captures an average share of customer traffic compared to its competitors in Argentina's Cafe & Restaurants industry. Performance peers in the same percentile range include Churrico, El Español, Le Blé, Rockers, amano restaurant, and La Mezzetta.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustained growth.
Mi Gusto's overall CSAT is 60%, up 1.8 percentage points year-over-year, indicating improved customer happiness. In Buenos Aires, CSAT is 65%, with a growth of 5.8 percentage points. The CSAT dynamic data shows fluctuations between 50.83% and 66.27% from June to August 2025, suggesting variability in customer experience.
Average check reveals spending habits, crucial for revenue optimization and understanding customer value.
Mi Gusto's overall average check is 16.5K ARS, up 18.1% year-over-year, indicating increased customer spending. In Buenos Aires, the average check is 16.1K ARS. The average check dynamic data shows fluctuations between 15121.43 ARS and 18727.27 ARS from June to August 2025, suggesting variability in spending.
Outlet count indicates brand reach and market presence, influencing accessibility and brand visibility.
Mi Gusto has 19 outlets in Buenos Aires, representing its current market presence. This indicates the brand's physical accessibility to customers within that state. There is no growth data available for the number of outlets.
Competitor analysis identifies key rivals, informing strategies to gain market share and customer loyalty.
Mi Gusto's top competitors based on customer cross-visitation are McDonald's (14.34%), Burger King (6.04%), Mostaza (4.91%), Almacén de Pizzas (3.77%), and Lucciano's (3.77%). This indicates that customers who visit Mi Gusto also frequently visit these brands, highlighting direct competition for customer traffic.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation for optimal service.
Mi Gusto experiences peak traffic between 19:00 and 22:00, with the highest workload at 21:00 (65.53%). Traffic is minimal between 0:00 and 10:00. This data helps optimize staffing and resource allocation to meet customer demand during peak hours.
Understanding consumer segments enables targeted marketing, enhancing engagement and brand resonance.
Mi Gusto's customer base shows a high affinity towards women (83% affinity index) and Gen X (203% affinity index). This suggests that women are overrepresented among Mi Gusto's customers. Gen X also shows a high affinity, indicating they are strongly represented. Gen Y shows an affinity index of 92%.