Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Kopitiam performance in the Singapore and how they change over time
See what factors influence Kopitiam performance in the Singapore and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Kopitiam' competitors in the Singapore
An analysis of Kopitiam' competitors in the Singapore
Top-5 brands that brand's customers also visit
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the cafe industry.
Kopitiam's market performance is in the leading 99th percentile, marking it as a leading brand. This high percentile means Kopitiam captures a significant share of customer traffic compared to its peers in Singapore's Cafe & Restaurants industry. Typhoon Cafe, Josh's Grill @ 313 @ Somerset, PAUL, SUSHI TEI, Riverside Grilled Fish, and Royal Palm @ Orchid Country Club Restaurant are in the same high-performing range.
Competitor analysis identifies key rivals. Understanding cross-visitation patterns helps refine marketing strategies and improve customer retention.
Kopitiam's top competitors, based on customer cross-visitation, are McDonald's (22.73%), Indulge (5.61%), Food Centre (4.55%), Ya Kun Kaya Toast (4.55%), and KFC (4.28%). McDonald's has a substantially higher overlap in customer base. This indicates potential areas for competitive focus.
Traffic workload reveals peak hours. This data informs staffing, inventory management, and promotional timing to optimize operations and customer experience.
Kopitiam experiences peak traffic workload between 12:00 PM and 7:00 PM, with the highest workload around 6:00 PM. The lowest traffic occurs in the early morning hours. This informs optimal staffing and resource allocation.
Understanding consumer segments tailors marketing. Affinity data identifies key demographics to improve engagement and messaging effectiveness for different customer groups.
Kopitiam's consumer base shows a high affinity towards women (163 index), who are overrepresented, and men (30 index) are underrepresented. Among generations, Gen X (214 index) shows a high affinity, Gen Y (91 index) is near average representation, and Gen Z (37 index) is underrepresented.
Cafés & Restaurants
