Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence KFC performance in the Singapore and how they change over time
See what factors influence KFC performance in the Singapore and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of KFC' competitors in the Singapore
An analysis of KFC' competitors in the Singapore
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
KFC is in the top 11% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
KFC in Singapore holds a market performance percentile of 89, positioning it as an average/above average performer. This indicates a solid market presence but not a leading one. Performance peers in the adjacent percentile range include Poulet, Guzman Y Gomez, Genki Sushi, Burger King, Pizza Hut, and Munchi Pancakes.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and differentiation.
The top competitors for KFC in Singapore, based on cross-visitation, are McDonald's (7.16%), Swensen's (6.90%), Pizza Hut (6.72%), Burger King (5.00%), and Munchi Pancakes (4.31%). This indicates that customers who visit KFC also frequently visit these establishments.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation.
KFC in Singapore experiences peak traffic workload between 17:00 and 21:00, with the highest workload at 19:00 (71.75%). The lowest traffic workload occurs between 01:00 and 06:00. This data helps optimize staffing and resource allocation to meet customer demand effectively.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics.
KFC's customer base in Singapore shows a high affinity towards women (90) and Gen Z (112). Men are also represented (108). Gen X (90) and Gen Y (90) are under-indexed. This suggests that marketing efforts should focus on these segments.