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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Mayday Ice Cream performance in the United States and how they change over time
See what factors influence Mayday Ice Cream performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Mayday Ice Cream' competitors in the United States
An analysis of Mayday Ice Cream' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Mayday Ice Cream is in the lower 41% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Mayday Ice Cream's market performance is in the lower 41% percentile, indicating a below average market position. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include Havana Vieja, Tandoori Lounge, El Vaquero Mexican Restaurant, BoSa Donuts, Million's Crab, and Tavern in the Square.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustainable growth.
Mayday Ice Cream boasts a high overall CSAT of 96%, with a significant increase of 9 percentage points year-over-year. In Florida, CSAT is also 96%, showing strong customer satisfaction in this state. The CSAT has been consistently high over the last three months.
Outlet count indicates brand reach and expansion, reflecting growth strategy and market penetration effectiveness.
Mayday Ice Cream has 15 outlets in Florida and 1 in Mississippi. Florida represents the majority of the brand's presence. This distribution highlights Florida as a key market for Mayday Ice Cream.
Identifying competitors helps refine strategies, understand market dynamics, and capture untapped customer segments.
The top competitors based on cross-visitation are Chick-fil-A (5.29%), McDonald's (4.71%), Chipotle Mexican Grill (4.71%), Raising Cane's Chicken Fingers (4.12%), and Dunkin' (4.12%). This indicates that customers who visit Mayday Ice Cream also frequent these establishments.
Traffic workload by hour reveals peak times, enabling efficient staffing and targeted promotions for optimal service.
Mayday Ice Cream experiences peak traffic between 6 PM and 8 PM, with the highest workload at 8 PM (58.79%). Traffic is minimal before 11 AM and after 10 PM. This data suggests focusing resources during peak evening hours.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics for higher engagement.
Women show a slightly higher affinity (105%) compared to men (95%). Gen Y (103%) and Gen Z (102%) have higher affinity compared to Gen X (93%). This suggests that marketing efforts may resonate more strongly with women and younger generations.