Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Mary Brown's Chicken performance in the Canada and how they change over time
See what factors influence Mary Brown's Chicken performance in the Canada and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Mary Brown's Chicken' competitors in the Canada
An analysis of Mary Brown's Chicken' competitors in the Canada
In Cafés & Restaurants
·Jul – Sep 25
Mary Brown's Chicken is ahead of most brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Mary Brown's Chicken holds a market performance percentile of 68 in Canada's Cafe & Restaurants industry, indicating an average/above average market standing. This suggests a solid customer base and competitive presence. Performance peers in the same percentile range include Moxies, Cactus Club Cafe, and Pizza Salvatoré.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. High CSAT often correlates with repeat business and positive word-of-mouth.
Mary Brown's Chicken has an overall CSAT of 84% in Canada, a decrease of 5.1 percentage points year-over-year. Saskatchewan shows the highest CSAT at 86%, while other provinces like Ontario, New Brunswick, Alberta, and Newfoundland and Labrador show slightly lower satisfaction levels.
Average check reveals spending habits, crucial for revenue forecasting and menu optimization. Monitoring trends helps tailor offerings to customer budgets.
The overall average check for Mary Brown's Chicken in Canada is CAD 24.40, a decrease of 3.9% year-over-year. Saskatchewan has the highest average check at CAD 26.90. This indicates the average amount customers spend per visit, influencing overall revenue.
Outlet count indicates brand reach and market penetration. Growth reflects expansion strategy and potential revenue streams in different regions.
Mary Brown's Chicken has 128 outlets in Ontario, the highest number in Canada. Alberta follows with 50 outlets, and Newfoundland and Labrador with 40. This distribution shows the brand's presence across different provinces.
Identifying top competitors helps refine strategies and capture market share. Cross-visitation reveals shared customer base and competitive landscape.
The top competitors for Mary Brown's Chicken in Canada, based on cross-visitation, are Tim Hortons (18.66%), McDonald's (13.52%), and A&W Canada (6.51%). This indicates that a significant portion of Mary Brown's customers also visit these establishments.
Traffic workload by hour reveals peak times, enabling staffing and resource optimization. Understanding customer flow enhances service efficiency.
Mary Brown's Chicken experiences peak traffic workload between 5 PM and 6 PM, with 64.02% and 64.83% respectively. Traffic starts increasing around 11 AM, peaking in the late afternoon and evening, and decreasing significantly after 9 PM.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies for optimal engagement.
Mary Brown's Chicken shows a higher affinity with women (80%) and men (115%). Among generations, Gen X shows an affinity of 107%, Gen Y 94%, and Gen Z 79%. This suggests that the brand is more popular among men and Gen X compared to the average consumer.