Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence 麥味登 performance in the Taiwan and how they change over time
See what factors influence 麥味登 performance in the Taiwan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
麥味登 is ahead of most brands
Sample of brands in the same percentile
An analysis of 麥味登' competitors in the Taiwan
An analysis of 麥味登' competitors in the Taiwan
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
麥味登's market performance is at the 56th percentile, indicating an average market standing. This means 麥味登 is ahead of most brands in the Cafe & Restaurants industry in Taiwan. Performance peers in the same percentile range include: 梨花 A5和牛放題, 50嵐, 心心石頭火鍋 Xin Xin Stone Hot Pot, Chien-Yen Shabu Shabu, 和牛涮日式放題鍋物 高雄夢時代店, TakeOut Burger&Cafe 忠孝新生店.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth.
麥味登's overall customer satisfaction is 73%, a decrease of 1.1 percentage points year-over-year. Satisfaction varies by city, with Hsinchu (89%) and Kaohsiung (85%) showing high satisfaction and growth, while Taipei (80%) and New Taipei (66%) show lower satisfaction and a decline. This suggests regional differences in customer experience.
Average check indicates customer spending per visit, crucial for revenue analysis and pricing strategy optimization.
麥味登's overall average check is 182.2 TWD, a 22.9% increase year-over-year. Average check varies by city, with New Taipei leading at 181.3 TWD. The dynamic data shows fluctuations in average check over the three-month period, peaking in July at 224.19 TWD.
Outlet count reflects brand reach and market penetration, influencing accessibility and brand visibility.
麥味登 has the most outlets in New Taipei (24), followed by Taoyuan City (13) and Taipei (12). This distribution indicates a strong presence in the northern regions of Taiwan. The number of outlets in each city provides insights into market coverage and potential for expansion.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and differentiation efforts.
The top competitors for 麥味登, based on cross-visitation, are McDonald's (7.36%), Starbucks (3.68%), and Louisa Coffee 路易莎咖啡 (3.07%). This indicates that customers who visit 麥味登 also frequently visit these fast-food and coffee chains. Understanding these overlaps helps refine marketing and customer retention strategies.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation for optimal service.
麥味登 experiences peak traffic workload between 6:00 AM and 12:00 PM, with the highest workload at 8:00 AM (53.93%) and 9:00 AM (54.34%). This data suggests that 麥味登 is primarily a breakfast and brunch destination. Traffic is significantly lower in the afternoon and evening.
Understanding consumer segments allows for targeted marketing, tailoring products and messaging to specific demographics.
麥味登's customer base shows a high affinity towards women (90%), indicating they are overrepresented compared to the average consumer. Gen Y (142%) also shows high affinity. These insights can inform targeted marketing campaigns and product development strategies.