Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Mad Toppings performance in the Australia and how they change over time
See what factors influence Mad Toppings performance in the Australia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Mad Toppings is right in the middle
Sample of brands in the same percentile
An analysis of Mad Toppings' competitors in the Australia
An analysis of Mad Toppings' competitors in the Australia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Mad Toppings' MARKET PERFORMANCE is at the 50th percentile, indicating an average market position in Australia's Cafe & Restaurants industry. This means Mad Toppings captures an average share of customer traffic compared to its peers. Performance peers in the same percentile range include Plaza Tavern, Varsity, I Love Pizza, TheCray Seafood & Grill Restaurant, Curry Resort Indian Restaurant, and BBQ King Glen.
Competitor analysis identifies key rivals, informing differentiation and competitive strategies.
The top competitors for Mad Toppings, based on cross-visitation, are McDonald's (8.20%), El Jannah Chicken (7.38%), Hungry Jack's Burgers (4.92%), Subway (4.10%), and Mad Mex (4.10%). This indicates that customers who visit Mad Toppings also frequently visit these fast-food chains.
Traffic workload reveals peak hours, informing staffing, promotions, and operational efficiency.
Mad Toppings experiences peak traffic between 17:00 and 22:00, with the highest workload at 19:00 (61.32%). Traffic is minimal between 0:00 and 10:00. This data suggests the need for optimized staffing and resource allocation during peak hours.
Consumer segments enable targeted marketing by understanding demographic preferences and behaviors.
Women are overrepresented among Mad Toppings' consumers (77% affinity), while men are underrepresented (120% affinity). Gen Y shows high affinity (127%), while Gen X (65%) and Gen Z (83%) are under-indexed. This suggests targeted marketing towards women and Gen Y could be effective.