Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Mad Toppings performance in the Australia and how they change over time
See what factors influence Mad Toppings performance in the Australia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Mad Toppings' competitors in the Australia
An analysis of Mad Toppings' competitors in the Australia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Mad Toppings is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Mad Toppings holds a market performance percentile of 46 in Australia's Cafe & Restaurants industry, indicating a below average/lagging position. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include The Iluka, Johnny Ringo's, Ssam Korean BBQ, Fasta Pasta, Martini and Co, and Victoria's Pizza N Beyond.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Higher CSAT often correlates with repeat business.
Mad Toppings' overall customer satisfaction is 81%, a decrease of 4 percentage points year-over-year. In New South Wales, CSAT is also 81%. The CSAT trend shows fluctuations, peaking in August 2025 at 88.65% after starting at 74.26% in June 2025.
Average check reveals spending habits, influencing revenue strategies. Monitoring trends helps optimize pricing and promotions for increased profitability.
The overall average check for Mad Toppings is 36.2 AUD, a 17.1% increase year-over-year. In New South Wales, the average check is also 36.2 AUD. The average check fluctuated between June and August 2025, peaking at 41.36 AUD in July.
Outlet count indicates market presence and growth. Tracking outlet numbers helps assess expansion, market penetration, and brand reach within the industry.
Mad Toppings has 18 outlets in New South Wales, Australia. This indicates a concentrated presence in this state, suggesting a strategic focus on this region for its cafe and restaurant operations.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and market positioning.
The top competitors for Mad Toppings, based on customer cross-visitation, are Hungry Jack's Burgers (9.21%), Dosa Hut Indian Multi Cuisine Restaurant (6.58%), Oporto (6.58%), McDonald's (6.58%), and El Jannah Chicken (5.26%). This indicates that customers who visit Mad Toppings also frequent these fast-food and casual dining establishments.
Traffic workload distribution reveals peak hours, enabling efficient staffing and resource allocation to optimize customer service and operational efficiency.
Mad Toppings experiences peak traffic workload between 17:00 and 20:00, with the highest workload at 19:00 (56%). Traffic is minimal between 0:00 and 10:00. This data suggests the need for increased staffing and resource allocation during evening hours.
Understanding consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning and messaging for optimal engagement.
Women show a high affinity (70%) for Mad Toppings, while men are over-represented (125%). Gen Y also shows a high affinity (169%). This suggests that Mad Toppings resonates strongly with these segments, indicating effective targeting or inherent appeal.