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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Long John Silver's performance in the Singapore and how they change over time
See what factors influence Long John Silver's performance in the Singapore and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
Long John Silver's is in the lower 37% of brands
Sample of brands in the same percentile
An analysis of Long John Silver's' competitors in the Singapore
An analysis of Long John Silver's' competitors in the Singapore
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Long John Silver's market performance is in the lower 37% in Singapore's Cafe & Restaurants industry, indicating a lagging position. This means the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include Brunch & Co, 3 meals a day, Omar Shariff Authentic Indian Cuisine, Yakiniku Shokudo, Nalan Restaurant, and Craftsmen Coffee.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation patterns informs competitive strategies and marketing efforts.
Long John Silver's in Singapore sees significant customer overlap with McDonald's (14.06%), Burger King (9.38%), and KFC (9.38%). Jollibee (4.69%) and Làng Nướng (3.12%) also attract some of the same customers, indicating direct competition for market share.
Traffic workload analysis reveals peak hours and customer flow. Understanding these patterns helps optimize staffing and resource allocation for efficiency.
Long John Silver's in Singapore experiences peak traffic workload between 18:00 and 20:00, with the highest workload at 18:00 (62.93). Traffic is lowest between 0:00 and 5:00, suggesting a need for adjusted staffing during peak and off-peak hours.
Understanding consumer segments by gender and generation enables targeted marketing. Affinity insights inform positioning strategies and personalized campaigns.
Long John Silver's customer base in Singapore shows a higher affinity among men (137 index) compared to women (57 index). Gen X (124 index) and Gen Y (115 index) also show higher affinity compared to Gen Z (74 index), suggesting targeted marketing towards these demographics may be effective.