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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Lee's Famous Recipe Chicken performance in the United States and how they change over time
See what factors influence Lee's Famous Recipe Chicken performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Lee's Famous Recipe Chicken' competitors in the United States
An analysis of Lee's Famous Recipe Chicken' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Lee's Famous Recipe Chicken is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Lee's Famous Recipe Chicken's market performance is at the 51st percentile, indicating an average market position. This means the brand's foot traffic is typical compared to peers like Der Dutchman, Ojos Locos Sports Cantina, Ellianos Coffee, 99 Restaurants, Gus's World Famous Fried Chicken, and Agave & Rye, which share a similar percentile.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustained growth and positive word-of-mouth.
Lee's Famous Recipe Chicken has an overall CSAT of 71%, a 1.6 percentage point increase year-over-year. Wisconsin shows the highest CSAT at 100%, followed by Virginia (91%), and Tennessee (90%). This indicates strong positive customer experiences, particularly in Wisconsin, driving loyalty and repeat business.
Average check reveals spending per customer, crucial for revenue optimization. Monitoring trends informs pricing and promotional strategies for profitability.
The overall average check for Lee's Famous Recipe Chicken is $17.00, up 1.4% year-over-year. South Carolina has the highest average check at $24.70. This suggests customers are spending slightly more per visit, contributing to increased revenue.
Outlet count indicates brand reach and market presence. Growth reflects expansion strategy, while distribution impacts accessibility and revenue potential.
Lee's Famous Recipe Chicken has the most outlets in Ohio (42), followed by Kentucky (35). This distribution highlights key markets for the brand, with Ohio representing its strongest presence.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation informs strategies to attract and retain customers.
McDonald's (21.30%) is the top competitor for Lee's Famous Recipe Chicken, followed by Taco Bell (10.26%) and Wendy's (9.00%). This indicates a significant overlap in customer base, requiring strategies to differentiate and capture market share.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation to optimize customer service and operational efficiency.
Lee's Famous Recipe Chicken experiences peak traffic between 11 AM and 7 PM, with the highest workload around 5 PM (67.72%). This data helps optimize staffing and resource allocation during peak hours to enhance customer experience.
Understanding consumer segments enables targeted marketing. Gender and generational insights inform tailored campaigns, maximizing engagement and ROI.
Lee's Famous Recipe Chicken shows a higher affinity with men (106%) compared to women (94%). Gen X has a high affinity (146%), while Gen Y (77%) and Gen Z (41%) are under-indexed. This suggests marketing should focus on Gen X and male consumers.