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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Las Brasas performance in the Mexico and how they change over time
See what factors influence Las Brasas performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Las Brasas' competitors in the Mexico
An analysis of Las Brasas' competitors in the Mexico
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Las Brasas is in the lower 32% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Las Brasas is in the lower 32% of brands, indicating a below-average market position. This suggests it captures less foot traffic than most competitors. Performance peers in the same range include CHEZ Cocina Tradicional, Coco Cafe, Unique Rêve Café, Mandinga Restaurante, Las Papaz, and Kalamar RAB Terraza Santa Anita.
Average check reveals spending per customer, crucial for revenue analysis. Monitoring trends helps optimize pricing and promotions to boost profitability.
The overall average check for Las Brasas is 221.4 MXN, a 19.7% decrease year-over-year. The State of Mexico shows an average check of 257.1 MXN. The average check remained relatively stable from June to August 2025.
Outlet count indicates brand reach and expansion. Tracking distribution across regions reveals growth strategies and market penetration effectiveness.
Las Brasas has a total of 14 outlets across Mexico. The State of Mexico has the highest number of outlets (4), followed by Puebla and Chihuahua (2 each). Guerrero, San Luis Potosí, Yucatán, Sonora, Michoacán, and Veracruz each have 1 outlet.
Identifying top competitors through cross-visitation data helps understand market dynamics and refine strategies to attract and retain customers.
The top competitors for Las Brasas, based on customer cross-visitation, are La Casa de Toño (7.35%), VIPS (7.35%), Toks (5.88%), Little Caesars (4.41%), and Carl's Jr. (4.41%). This indicates that customers who visit Las Brasas also frequently visit these brands.
Traffic workload analysis by hour helps optimize staffing, manage resources, and tailor marketing efforts to match peak and off-peak times.
Traffic workload for Las Brasas peaks between 14:00 and 16:00, with the highest workload at 15:00 (54.6). Traffic is lowest between 0:00 and 6:00. This data can inform staffing and promotional strategies.
Analyzing consumer segments by gender and generation informs targeted marketing, product development, and positioning strategies for optimal engagement.
Women are overrepresented among Las Brasas' consumers (76% affinity), while men are also overrepresented (120% affinity). Gen Y exhibits a very high affinity (172%), indicating a strong connection with the brand.