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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence La Pizza de Nico performance in the France and how they change over time
See what factors influence La Pizza de Nico performance in the France and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
La Pizza de Nico is right in the middle
Sample of brands in the same percentile
An analysis of La Pizza de Nico' competitors in the France
An analysis of La Pizza de Nico' competitors in the France
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
La Pizza de Nico's market performance is at the 47th percentile, indicating a below average/lagging position. This suggests the brand captures less foot traffic than many competitors. Performance peers in a similar range include Palais De Chine, Korean Korner, Armelle Crêperie, Ciel | Rooftop, Kokodak, and Restaurant Numidia.
Customer satisfaction reflects brand perception and loyalty, directly impacting repeat business and positive word-of-mouth referrals.
La Pizza de Nico's overall customer satisfaction is 83%, a 1.1 percentage point increase year-over-year. This indicates a positive trend in customer perception. Metropolitan France mirrors this overall satisfaction level, suggesting consistent service quality across regions.
Average check measures customer spending per visit, crucial for revenue optimization and understanding pricing effectiveness.
La Pizza de Nico's average check is 17.80 EUR, a 5.1% decrease year-over-year. This suggests customers are spending less per visit. Metropolitan France reflects this average check value. The decrease may warrant investigation into pricing strategies or menu offerings.
Number of outlets indicates brand reach and market presence, influencing accessibility and overall revenue potential.
La Pizza de Nico has 31 outlets in Metropolitan France. This indicates a moderate level of market penetration within the region. There is no growth data available for the number of outlets.
Competitor analysis identifies key rivals and customer preferences, informing strategic positioning and competitive advantages.
La Pizza de Nico's top competitors based on customer cross-visitation are McDonald's (14.60%), Burger King (4.74%), KFC (4.01%), Buffalo Grill (2.92%), and O'Tacos (2.55%). This indicates a significant overlap in customer base with fast-food chains.
Traffic workload by hours reveals peak operational times, enabling efficient staffing and resource allocation.
La Pizza de Nico experiences peak traffic between 11:00 and 21:00, with the highest workload at 19:00 (59.12%). Traffic is minimal before 10:00 and after 22:00. This data informs staffing and operational strategies.
Understanding consumer segments by gender and generation informs targeted marketing and positioning strategies.
Women have an affinity index of 99, while Men have an affinity index of 101. Gen X has an affinity index of 92, Gen Y has an affinity index of 102, and Gen Z has a high affinity index of 152. This suggests that Gen Z is overrepresented among La Pizza de Nico's consumers.