Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence La Michoacana Premium performance in the United States and how they change over time
See what factors influence La Michoacana Premium performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
La Michoacana Premium is in the lower 29% of brands
Sample of brands in the same percentile
An analysis of La Michoacana Premium' competitors in the United States
An analysis of La Michoacana Premium' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
La Michoacana Premium's market performance is in the lower 29%, indicating a lagging position. This means the brand captures less foot traffic compared to competitors. Performance peers in similar range: Zingerman's, Malibu Seafood, Speedy's Pizza, Daiquiri Bar, fresh&co, El Sabor de Mis Raíces.
Customer satisfaction (CSAT) reflects how well a brand meets customer expectations, directly impacting loyalty and repeat business.
Overall CSAT for La Michoacana Premium is 65%, a 3pp increase year-over-year. Wisconsin shows the highest CSAT (86%), while California has the lowest (29%) with a significant decrease. Illinois shows the biggest improvement with 14.3pp increase.
Number of outlets indicates brand's reach and market presence, influencing accessibility and brand awareness.
La Michoacana Premium has 14 outlets in Illinois, 4 in California, 3 in Wisconsin, and 1 in Colorado. Illinois represents the largest concentration of the brand's presence.
Identifying top competitors helps understand the competitive landscape and benchmark performance against industry rivals.
Top competitors for La Michoacana Premium based on customer cross-visitation are McDonald's (13.83%), Wendy's (9.57%), Culver's (7.45%), Dunkin' (7.45%), and Starbucks (7.45%). These brands attract a significant portion of La Michoacana's customers.
Traffic workload by hour reveals peak and off-peak times, enabling optimized staffing and resource allocation.
Traffic workload for La Michoacana Premium peaks between 17:00 and 19:00, reaching 61.55% and 65.36% respectively. The lowest traffic is observed during the early morning hours (0:00-5:00).
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics.
Women (110 affinity index) are overrepresented among La Michoacana Premium's consumers, while men (90 affinity index) are underrepresented. Gen Y (124 affinity index) and Gen Z (126 affinity index) show high affinity, while Gen X (68 affinity index) is under-indexed.