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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Krispy Kreme performance in the United Arab Emirates and how they change over time
See what factors influence Krispy Kreme performance in the United Arab Emirates and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Krispy Kreme' competitors in the United Arab Emirates
An analysis of Krispy Kreme' competitors in the United Arab Emirates
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Krispy Kreme is in the top 3% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance reveals competitive strength and customer preference in the industry based on brand’s share of foot traffic.
Krispy Kreme in the UAE holds a leading market position at the 97th percentile, indicating a strong preference among consumers. Peers Ritzi Italian Restaurant Dubai Marina, Fresh Palace Kanjikada Restaurant, Atrangi by Ritu Dalmia, BANNU GUL BEEF PULAO RESTAURANT BR.4, Namak Mandi Restaurant, and Mr.Crab Restaurant also share this high percentile.
Customer Satisfaction reflects brand perception. Tracking CSAT helps refine strategies, boost loyalty, and gain competitive edge.
Krispy Kreme's overall CSAT is 70%, up 6.8pp year-over-year. Dubai shows a 72% CSAT with a 2.3pp increase, while Abu Dhabi Emirate has a 61% CSAT with a decrease of 9.5pp. Monitoring these regional differences allows for targeted improvements.
Average Check reveals spending habits. Tracking average transaction values helps inform pricing and promotional strategies for revenue growth.
Krispy Kreme's overall average check is 64.9 AED, a 64.8% increase year-over-year. Dubai has the highest average check at 77.3 AED. Sharjah Emirate shows 51.3 AED. Understanding regional spending behavior can optimize offerings.
Outlet count indicates market coverage and brand reach. Monitoring distribution aids expansion and penetration strategies for increased sales.
Krispy Kreme has 43 outlets in Dubai, indicating a strong presence. Abu Dhabi Emirate has 19 outlets, Sharjah Emirate has 10, and Ajman Emirate has 3. Ras al-Khaimah, Umm al-Quwain and Fujairah Emirate each have 2. This distribution informs expansion.
Competitor analysis identifies key players. Understanding cross-visitation reveals customer preferences and informs competitive strategies.
McDonald's (18.83%) is Krispy Kreme's top competitor based on cross-visitation, followed by KFC (14.29%), Pizza Hut (9.09%), Starbucks (8.44%), and Hardee's (7.14%). These insights highlight direct competitors for strategic positioning.
Traffic workload data optimizes staffing. Analyzing peak hours ensures efficient service and resource allocation for customer satisfaction.
Krispy Kreme's traffic workload peaks between 17:00 and 21:00, reaching about 50%. Traffic is significantly lower between 01:00 and 07:00. Optimizing staffing during peak hours will improve customer experience.
Consumer segment insights refine marketing. Understanding gender and generational preferences enables targeted campaigns for higher engagement.
Krispy Kreme's customer base shows a high affinity towards women (84%) and men (109%). Gen X is under-indexed at 70%, while Gen Y is at 96% and Gen Z at 99%. These insights enable tailored marketing strategies.