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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Hardee's performance in the United Arab Emirates and how they change over time
See what factors influence Hardee's performance in the United Arab Emirates and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Hardee's' competitors in the United Arab Emirates
An analysis of Hardee's' competitors in the United Arab Emirates
In Cafés & Restaurants
·Jul – Sep 25
Hardee's is in the top 24% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Hardee's market performance is at the 76th percentile, indicating an above-average position. This means Hardee's attracts more customers than 76% of brands in the Cafe & Restaurants industry in the UAE. Performance peers in the same range include Allo Beirut, Shawerman Restaurant, and Starbucks.
Customer satisfaction (CSAT) reflects how happy customers are with their experiences, impacting loyalty and brand reputation.
Hardee's overall CSAT is 91%, a 0.7pp increase year-over-year, showing improved customer happiness. Umm al-Quwain has the highest CSAT at 98%, while Fujairah Emirate has the lowest at 89%. CSAT has fluctuated between 86.66% and 93.25% over the last three months.
Average check reveals how much customers spend per visit, influencing revenue and profitability.
Hardee's overall average check data is not available. Ras al-Khaimah has the highest average check at 85.6 AED. The average check has fluctuated between 65.94 AED and 66.94 AED over the last three months.
Number of outlets indicates brand's reach and accessibility, influencing market presence and growth potential.
Hardee's has 35 outlets in Dubai, the most in the UAE. Abu Dhabi Emirate has 26 outlets, while Umm al-Quwain and Fujairah Emirate each have 2 outlets.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Hardee's top competitors based on cross-visitation are KFC (15.81%), Pizza Hut (10.46%), McDonald's (9.74%), Burger King (4.55%), and Al Baik (3.35%). This indicates that customers who visit Hardee's also frequently visit these fast-food chains.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation.
Hardee's experiences the highest traffic workload between 8 PM and 10 PM, peaking at 61.85% at 9 PM. The lowest traffic workload occurs between 4 AM and 7 AM.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Women are overrepresented among Hardee's consumers (59% affinity), while men are significantly overrepresented (125% affinity). Gen Z shows the highest affinity (125%), followed by Gen Y (101%) and Gen X (92%).