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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Koufu performance in the Singapore and how they change over time
See what factors influence Koufu performance in the Singapore and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Koufu' competitors in the Singapore
An analysis of Koufu' competitors in the Singapore
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Koufu is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reflects a brand’s share of foot traffic, revealing its competitive strength and customer preference.
Koufu, with a market performance of 98, is a leading brand, placing it in the top 2%. This high percentile indicates strong market presence and customer preference compared to peers like Ipoh Town Kopitiam, Gu Zao Ren Taiwan Porridge, Hopscotch, Teochew, House Of Seafood, and Tong Xin Ru Yi Traditional Hot Pot.
Competitor analysis identifies key rivals and their customer overlap, informing competitive strategies and differentiation.
Koufu's top competitors based on customer cross-visitation are McDonald's (14.06%), Food Centre (6.77%), Starbucks (6.77%), Kopitiam (5.21%), and Burger King (4.17%). This data highlights brands Koufu customers also frequent, indicating potential areas for competitive focus.
Traffic workload identifies peak hours, enabling efficient staffing, resource allocation, and optimized customer service.
Koufu experiences peak traffic between 11:00 AM and 7:00 PM, with the highest workload around 12:00 PM (71.32%) and 6:00 PM (68.74%). Traffic is lowest between midnight and 5:00 AM. This data can inform staffing and operational decisions.
Understanding consumer segments by gender and generation allows targeted marketing, improving engagement and ROI.
Koufu's customer base shows that women are overrepresented with an affinity index of 68, while men have an affinity index of 126. Gen X consumers are overrepresented with an affinity index of 200, while Gen Y have an affinity index of 87, and Gen Z have an affinity index of 69.