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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence King Taco performance in the United States and how they change over time
See what factors influence King Taco performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
King Taco is right in the middle
Sample of brands in the same percentile
An analysis of King Taco' competitors in the United States
An analysis of King Taco' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference.
King Taco's market performance is at the 46th percentile, indicating a below average/lagging position. This suggests King Taco has a smaller market share compared to competitors. Performance peers in the same percentile range include Texas Steakhouse, The Boathouse, Chickie's & Pete's, Bombshells, Elmer's Restaurant, and Kirby Ice House.
Competitor analysis identifies key rivals and customer cross-visitation, informing competitive strategies and market positioning efforts.
King Taco's top competitors based on customer cross-visitation are McDonald's (15.03%), In-N-Out Burger (12.88%), Jack in the Box (8.44%), Starbucks (7.21%), and Denny's (5.67%). This indicates that customers who visit King Taco also frequently visit these fast-food and cafe chains.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation to optimize customer experience and service delivery.
King Taco experiences peak traffic workload between 12:00 PM and 7:00 PM, with the highest workload at 67.64% at 6:00 PM. Traffic is minimal between 3:00 AM and 7:00 AM. This data helps optimize staffing levels to meet customer demand during peak hours.
Understanding consumer segments by gender and generation enables targeted marketing, improving engagement and brand resonance with specific groups.
King Taco's customer base shows high affinity among women (index 72) and men (index 127). Among generations, Gen X shows high affinity (index 118), Gen Y is near average (index 99), and Gen Z is under-indexed (index 65). This suggests targeted marketing towards Gen X and men may be particularly effective.