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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence KFC performance in the Turkey and how they change over time
See what factors influence KFC performance in the Turkey and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
KFC is in the lower 36% of brands
Sample of brands in the same percentile
An analysis of KFC' competitors in the Turkey
An analysis of KFC' competitors in the Turkey
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
KFC's market performance in Turkey is in the lower 36%, indicating a below average market standing. This suggests KFC captures less foot traffic compared to its peers. Performance peers in similar range: DENIZALTI Cafe & Restaurant, Ewan Resturant, Havyar cafe cihangir, HeM Coffee & Breakfast, Ferdi Baba Restaurant, Antepli Katmer-Künefe.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
KFC's top competitors in Turkey, based on cross-visitation, are Starbucks (15.19%), Burger King (15.19%), Köfteci Yusuf (12.66%), McDonald's (12.66%), and Popeyes Louisiana Kitchen (7.59%). This indicates that customers who visit KFC also frequently visit these brands.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation for optimal service.
KFC in Turkey experiences peak traffic workload between 11:00 and 21:00, with the highest traffic around 14:00-16:00. Traffic is minimal between 0:00 and 8:00. This data helps optimize staffing and resource allocation during peak hours.
Understanding consumer segments enables targeted marketing, tailoring strategies to specific demographics for increased engagement.
KFC's consumer base in Turkey shows a high affinity towards women (69% value label), while men are over-represented (120% value label). Gen X is also over-represented (412% value label). This suggests targeted marketing towards these demographics could be effective.