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Managing Partner, Global Business Development
See what factors influence Biggies Burger performance in the India and how they change over time
See what factors influence Biggies Burger performance in the India and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Biggies Burger' competitors in the India
An analysis of Biggies Burger' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Biggies Burger is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals competitive strength and customer preference, vital for strategic decisions and growth opportunities.
Biggies Burger holds a leading market position in India's Cafe & Restaurants industry with a performance percentile of 99. This indicates a strong brand presence and high customer traffic compared to competitors. Performance peers in a similar range include Ponram, Temple City, Cococart & Cococafe, Naadbramha Idli, Cafe Niloufer, and OarameHa's cake shop.
Customer satisfaction is crucial as it reflects brand loyalty, influences purchasing decisions, and impacts long-term profitability.
Biggies Burger's overall customer satisfaction in India is 85%, a decrease of 1.4 percentage points year-over-year. Jharkhand shows the highest satisfaction at 97% with an increase of 18.8 percentage points, while Karnataka shows a decrease of 2.6 percentage points, reaching 83%. This highlights regional variations in customer experience.
Average check is key for understanding customer spending habits and optimizing pricing strategies to boost revenue.
The overall average check for Biggies Burger in India is 495.9 INR, with a 6.3% increase year-over-year. Goa has the highest average check at 700 INR. Karnataka and Odisha have significantly lower average checks compared to other states, at 464.9 INR and 453 INR respectively. Fluctuations indicate variance.
Identifying top competitors through cross-visitation analysis allows for strategic benchmarking and competitive positioning.
The top competitors for Biggies Burger, based on customer cross-visitation, include Sriram Bhojan (16.46%), Bistro 1427 Velachery (15.33%), Jamai Biriyani - Chai Glass - Mid Night Biryani (15.07%), Juice Berry Restaurant (14.67%), and Meat and Eat (14.41%). These brands attract a portion of Biggies Burger's customer base.
Understanding consumer segments by gender and generation is vital for targeted marketing and effective product positioning.
Biggies Burger's consumer base shows an affinity index of 102 for women and 99 for men. The brand sees a higher affinity with Gen Z (154) compared to Gen X (82) and Gen Y (99). This suggests Gen Z is over-represented in Biggies Burger's consumer base, while Gen X is under-represented.