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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Kee Nguyễn performance in the Malaysia and how they change over time
See what factors influence Kee Nguyễn performance in the Malaysia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Kee Nguyễn' competitors in the Malaysia
An analysis of Kee Nguyễn' competitors in the Malaysia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Kee Nguyễn is in the lower 25% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Kee Nguyễn's market performance is at the 25th percentile, indicating a below average market position. This means the brand captures less foot traffic compared to competitors. Performance peers in the same range include Eastern Kopitiam, Mixue Ambangan Heights, Chi-Gui Mala Hotpot 赤鬼麻辣火锅 (Mid Valley Southkey), 小日子 Little Days Cafe, Jing Cheng Beijing Roasted Duck, and Chibana Cafe.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Higher CSAT often correlates with repeat business.
Kee Nguyễn's overall CSAT is 80%, a 3.1 percentage point increase year-over-year. Terengganu shows the highest CSAT at 92%, while Kuala Lumpur has the lowest at 68%. Malacca experienced a CSAT decrease. Selangor shows the biggest CSAT increase.
Outlet count indicates brand reach and market presence. Expansion reflects growth, while distribution across regions reveals strategic focus.
Kee Nguyễn has 40 outlets in Malaysia. Selangor has the highest number of outlets (20), followed by Kuala Lumpur (9). Johor has 3 outlets, Penang has 2, and Malacca, Terengganu, Perak, Perlis and Pahang each have 1 outlet.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and market positioning.
The top competitors for Kee Nguyễn, based on customer cross-visitation, are The Barn Café, BUNGA RAYA POPIAH, Pokdam's Cafe, Hot Bowl White Curry Mee, and Ali Tomyam. Each of these brands sees a 3.33% cross-visitation rate from Kee Nguyễn's customers.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to optimize customer experience and service delivery.
Kee Nguyễn experiences peak traffic between 10 AM and 6 PM, with the highest workload around 12-2 PM (53%). Traffic is minimal before 7 AM and after 9 PM. This data helps optimize staffing during peak hours.
Understanding consumer segments enables targeted marketing. Gender and generational insights inform tailored campaigns, improving engagement and ROI.
Women show a higher affinity (119) for Kee Nguyễn compared to men (82). Gen X has a very high affinity (421), while Gen Y (41) and Gen Z (42) are under-indexed. This suggests targeted marketing towards women and Gen X could be effective.