Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence 吉野家 performance in the China and how they change over time
See what factors influence 吉野家 performance in the China and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
吉野家 is in the top 3% of brands
Sample of brands in the same percentile
An analysis of 吉野家' competitors in the China
An analysis of 吉野家' competitors in the China
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market Performance reveals brand strength and customer preference within its industry, showing its competitive standing.
吉野家 holds a leading market performance percentile of 97 in China's Cafe & Restaurants industry, placing it in the top 3% of brands. Competitors in a similar range include Tai Ping Koon Restaurant, Indo pak restaurant, SimplyLife Bakery Cafe, Siji Minfu, Coucou Hotpot‧Tea Break - Hysan Place, and Ngan Lung Restaurant.
Outlet count reflects brand reach, affecting market penetration and brand presence across regions.
吉野家 has 73 outlets in Beijing, representing the highest concentration. Other states include Liaoning (24), Guangdong Province (12), Hebei (10), and Tianjin (8). The remaining states each have fewer than 5 locations.
Competitor analysis reveals market dynamics, showing key players impacting brand strategy and customer choice.
吉野家's top competitors based on cross-visitation are McDonald's (31.58%), KFC (15.79%), Maxim's (10.53%), Starbucks (10.53%), and Tao (10.53%). These brands attract customers who also visit 吉野家.
Traffic Workload highlights peak hours, optimizing staffing and marketing for customer flow and efficiency.
吉野家 experiences the highest traffic workload between 10:00 AM and 7:00 PM, peaking from 12:00 PM to 2:00 PM. Night traffic drops significantly after 9:00 PM, indicating optimal hours for promotions and staffing strategies.
Consumer segments reveal distinct customer preferences, tailoring strategies for engagement and loyalty.
Women (59%) are over-represented among 吉野家's consumers, while Men (124%) are even more over-represented, showing high affinity. Gen X (134%) is over-represented, while Gen Y (65%) is under-represented, showing lower affinity.