Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Starbucks performance in the China and how they change over time
See what factors influence Starbucks performance in the China and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Starbucks' competitors in the China
An analysis of Starbucks' competitors in the China
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Starbucks is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Starbucks' market performance in China is at the 68th percentile, indicating an average/above average market standing. This means Starbucks captures more foot traffic than 68% of Cafe & Restaurants brands in China. Performance peers in a similar range include KFC (66th percentile) and Seoul Noodles (North Point) (67th percentile).
Competitor analysis identifies key rivals and customer overlap. It informs strategies for differentiation and market share growth.
McDonald's is the top competitor for Starbucks in China, with a cross-visitation rate of 16.59%. Fairwood has a cross-visitation rate of 2.84%. Other competitors include Lailai Snack Dumpling (2.37%), Jia Jia Tang Bao (2.37%), and 南翔馒头店 (1.90%).
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to maximize customer service.
Starbucks in China experiences peak traffic between 10 AM and 7 PM, with the highest workload around 1 PM to 6 PM. The lowest traffic occurs between midnight and 6 AM. This data helps optimize staffing and resource allocation throughout the day.
Understanding consumer segments allows targeted marketing. Gender and generation insights inform tailored campaigns and product development.
Starbucks' customer base in China is predominantly women, with an affinity index of 90. Men are overrepresented, with an affinity index of 107. Gen X has an affinity index of 134, Gen Y has an affinity index of 79, and Gen Z has an affinity index of 105.