Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Maxim's performance in the China and how they change over time
See what factors influence Maxim's performance in the China and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Maxim's is in the lower 34% of brands
Sample of brands in the same percentile
An analysis of Maxim's' competitors in the China
An analysis of Maxim's' competitors in the China
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Maxim's is in the lower 34% of brands in China's Cafe & Restaurants industry, indicating a below average market performance. This suggests that Maxim's captures less foot traffic compared to its competitors. Performance peers in the same percentile: Jo Jo Indian Cuisine, Cô Thành Restaurant, GYOJASANG, Wulao (HK), Kung Wo Beancurd Factory, NOJO Ramen x Izakaya.
Competitor analysis identifies key rivals, informing strategies to gain market share and customer loyalty.
Maxim's top competitors based on cross-visitation are McDonald's (30.30%), KFC (12.12%), Beans (6.06%), Dragon City Cafe (Kowloon Bay) (6.06%), and Yat Tung Heen - Eaton HK (6.06%). This indicates that customers who visit Maxim's also frequently visit these brands, highlighting direct competition for customer foot traffic.
Traffic workload by hour reveals peak times, optimizing staffing and resource allocation for efficiency.
Maxim's experiences peak traffic workload between 10:00 AM and 7:00 PM, with the highest workload around 12:00 PM to 2:00 PM. Traffic is minimal during the night. This data suggests optimal staffing and resource allocation should focus on these peak hours to maximize efficiency and customer service.
Consumer segment analysis informs targeted marketing, enhancing engagement and brand resonance.
Women are overrepresented in Maxim's customer base (77% affinity), while men are underrepresented (116% affinity). Gen X shows a high affinity (138%), suggesting they are more engaged with the brand compared to other generations. Marketing strategies should consider these segment preferences.