Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Maxim's performance in the China and how they change over time
See what factors influence Maxim's performance in the China and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Maxim's is in the lower 31% of brands
Sample of brands in the same percentile
An analysis of Maxim's' competitors in the China
An analysis of Maxim's' competitors in the China
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Maxim's is in the lower 31% of brands in China's Cafe & Restaurants industry, indicating a below average market performance. This suggests that Maxim's captures less foot traffic compared to its competitors. Performance peers in the same percentile range include NOC Coffee Co., Five Guys, The Alchemist Cafe, Metropol Restaurant, Sapporo Ramen Miso No.1 x Karami Curry, and Maxim's MX.
Outlet count indicates brand reach and market presence, reflecting expansion strategy and potential revenue generation capacity.
Maxim's has 2 outlets in Guangdong Province, China. This limited presence suggests a focused regional strategy. Without historical data, it's impossible to determine growth or decline in outlet numbers.
Competitor analysis identifies key rivals and customer overlap, informing strategies to gain market share and improve customer retention.
McDonald's is the top competitor for Maxim's, with 33.33% of Maxim's customers also visiting McDonald's. Other key competitors include KFC (13.33%), Café de Coral (10%), Yoshinoya (6.67%), and Fairwood (6.67%). This overlap indicates shared customer preferences and potential areas for differentiation.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours and minimizing operational costs.
Maxim's experiences peak traffic between 11 AM and 7 PM, with the highest workload around 1 PM (59.57%). Traffic is minimal between 10 PM and 6 AM. This data suggests the need for increased staffing and resource allocation during peak hours to maintain service quality.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to resonate with specific demographic groups.
Maxim's customer base shows a higher affinity towards men (139 index) compared to women (46 index). Gen Y shows an affinity index of 97. An affinity index above 100 indicates the segment is overrepresented, while a value below 100 means the segment is underrepresented.