Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence IQOS PARTNER performance in the Italy and how they change over time
See what factors influence IQOS PARTNER performance in the Italy and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
IQOS PARTNER is ahead of most brands
Sample of brands in the same percentile
An analysis of IQOS PARTNER' competitors in the Italy
An analysis of IQOS PARTNER' competitors in the Italy
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
IQOS PARTNER holds a market performance percentile of 57 in Italy's Cafe & Restaurants industry, indicating an average/above average market standing. This suggests a moderate level of customer preference compared to competitors. Performance peers in the same percentile range include L’Antica Pizzeria Da Michele, Armònia Bake Bar & Cucina 1965, Mimì e Cocò, Pasta e Vino Osteria, Ramen Shifu, and Pizzeria Antonio Sorbillo.
Identifying top competitors by cross-visitation reveals direct rivals and shared customer base, informing competitive strategies.
The top competitors for IQOS PARTNER in Italy, based on cross-visitation, are Autogrill (13.51%) and McDonald's (13.36%). Burger King (3.16%), Chef Express West Campagnola (2.44%), and Old Wild West (2.44%) also compete for the same customer base, but to a lesser extent. This highlights the importance of monitoring these brands' strategies.
Traffic workload by hour reveals peak and off-peak times, enabling efficient staffing and resource allocation.
IQOS PARTNER experiences peak traffic workload between 08:00 and 11:00 (48.18% - 51.68%) in Italy. The lowest traffic occurs between 01:00 and 04:00 (0.90% - 1.99%). This data allows for optimized staffing and resource allocation to meet customer demand effectively.
Analyzing consumer segments by gender and generation informs targeted marketing and positioning strategies, maximizing campaign effectiveness.
IQOS PARTNER's customer base in Italy shows a high affinity for men (127 index) and Gen X (141 index), indicating these segments are overrepresented compared to the average consumer. Women (70 index), Gen Y (62 index), and Gen Z (21 index) are underrepresented, suggesting opportunities for targeted marketing to increase their engagement.