Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Old Wild West performance in the Italy and how they change over time
See what factors influence Old Wild West performance in the Italy and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Old Wild West' competitors in the Italy
An analysis of Old Wild West' competitors in the Italy
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Old Wild West is in the top 12% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
Old Wild West's MARKET PERFORMANCE is at the 88th percentile, indicating an above-average market standing in Italy's Cafe & Restaurants industry. This means the brand outperforms many competitors in attracting customers. Performance peers in the same percentile range include Roadhouse Restaurant, Venchi Cioccolato e Gelato, and KFC.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term business success.
Old Wild West's overall CSAT is 77%, a 1.8 percentage point increase year-over-year, indicating improved customer sentiment. Marche shows the highest CSAT at 85% with significant growth, while Sicily experienced a decrease. The CSAT dynamic data shows a slight fluctuation between May and July 2025.
Average check (transaction value) indicates spending per customer, crucial for revenue analysis and pricing strategy optimization.
Old Wild West's overall average check is 24.2 EUR, a 0.6% decrease year-over-year. Aosta Valley has the highest average check at 25.9 EUR. The average check dynamic data shows slight fluctuations between May and July 2025, with a minimum of 23.95 EUR and a maximum of 24.32 EUR.
Outlet count reflects brand reach and market presence, influencing accessibility and overall revenue potential.
Old Wild West has the most outlets in Lombardy (52), followed by Lazio (34) and Veneto (30). This distribution highlights key regions for the brand's operations. No growth data is available, so it is not possible to determine if the number of outlets has changed.
Identifying top competitors through cross-visitation helps refine marketing strategies and understand customer preferences.
McDonald's is the top competitor with a 12.06% cross-visitation rate, followed by Autogrill (6.69%) and Burger King (4.12%). This indicates that a significant portion of Old Wild West's customers also visit these brands, suggesting potential areas for competitive differentiation.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation for optimal service.
Old Wild West experiences peak traffic workload between 12:00 and 22:00, with the highest activity around 20:00. Minimal traffic occurs between midnight and 11:00. This data informs staffing and promotional strategies to maximize efficiency during peak hours.
Understanding consumer demographics allows for targeted marketing, enhancing engagement and brand resonance with specific groups.
Old Wild West's customer base shows a high affinity for women (index 95) and men (index 104). Gen X is overrepresented (index 109), while Gen Y (index 95) and Gen Z (index 86) are underrepresented, suggesting targeted marketing opportunities to engage younger generations.