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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence IKEA performance in the Canada and how they change over time
See what factors influence IKEA performance in the Canada and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of IKEA' competitors in the Canada
An analysis of IKEA' competitors in the Canada
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
IKEA is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
IKEA's market performance in Canada's Cafe & Restaurants industry is at the 47th percentile, indicating a below average/lagging position. This suggests that IKEA captures less foot traffic compared to many competitors. Performance peers in the same percentile range include Pizza 2 Go, Saveurs des Continents, Mill Street, LaTikka Indian Restaurant, Donair Dude, and Charminar Indian Cuisine.
Competitor analysis identifies key players and their customer overlap, informing competitive strategies.
The top competitors for IKEA in Canada, based on cross-visitation, are Tim Hortons (19.14%), McDonald's (16.90%), A&W Canada (6.52%), Starbucks (6.31%), and Wendy's (4.07%). This indicates a significant overlap in customer base, particularly with Tim Hortons and McDonald's.
Traffic workload by hours reveals peak times, helping optimize staffing and resource allocation.
IKEA's peak traffic workload in Canada occurs between 11 AM and 2 PM, with the highest workload at 12 PM (63.81%). Traffic is minimal before 8 AM and after 7 PM, suggesting a need for optimized staffing during peak hours.
Understanding consumer segments allows for targeted marketing, improving engagement and ROI.
IKEA's customer base in Canada shows a high affinity for women (75%), while men are over-represented (119%). Gen X is significantly over-represented (160%), while Gen Y (79%) and Gen Z (61%) are under-indexed, suggesting a need to tailor marketing strategies to these generational segments.