Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence IKEA performance in the Australia and how they change over time
See what factors influence IKEA performance in the Australia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of IKEA' competitors in the Australia
An analysis of IKEA' competitors in the Australia
In Cafés & Restaurants
·Jul – Sep 25
IKEA is in the lower 36% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference.
IKEA's market performance in Australia's Cafe & Restaurants industry is in the lower 36%, indicating a below average market standing. This suggests that IKEA captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Mjølner, BurgerHero, Phillip Island Chocolate Factory, Charis Seafoods, Rockpool Bar & Grill, and The Conservation Hut.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth. High CSAT scores are crucial for success.
IKEA's overall customer satisfaction in Australia is 75%, a significant increase of 12.1 percentage points year-over-year. CSAT varies by state, with New South Wales, South Australia, and Queensland showing high satisfaction (80% or above), while Victoria lags at 56%. The CSAT dynamic data shows fluctuations between June and August 2025, with a peak in June.
Average check reveals spending habits, influencing revenue strategies. Monitoring trends helps optimize pricing and promotions for profitability.
IKEA's overall average check in Australia is 17.5 AUD, a decrease of 20.9% year-over-year. Queensland has the highest average check at 18.6 AUD. Average check dynamic data shows slight fluctuations between June and August 2025. The decrease in average check suggests customers are spending less per visit.
Outlet count indicates market presence and accessibility. Expansion boosts reach, while strategic locations enhance customer convenience and sales.
IKEA has a varying number of outlets across Australian states. New South Wales and Victoria each have 3 outlets, South Australia and Queensland have 2 each, and Western Australia and Australian Capital Territory each have 1. This distribution reflects IKEA's strategic presence across the country.
Competitor analysis identifies key rivals and their market share. Understanding their strategies informs competitive positioning and differentiation efforts.
IKEA's top competitors in Australia, based on cross-visitation, are McDonald's (18.81%), KFC (8.91%), Hungry Jack's Burgers (7.92%), Krispy Kreme (2.97%), and Grill'd (2.97%). This indicates that customers who visit IKEA also frequently visit these fast-food chains, suggesting potential overlap in customer base and dining preferences.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and customer satisfaction.
IKEA's traffic workload in Australia peaks around midday, with the highest traffic workload at 12:00 (50.43). Traffic gradually increases from 8:00 AM, peaks between 11:00 AM and 1:00 PM, and then declines throughout the afternoon and evening. There is minimal to no traffic between 9:00 PM and 7:00 AM.
Consumer segment analysis enables targeted marketing. Understanding demographics and preferences optimizes messaging and product offerings for engagement.
IKEA's customer base shows a high affinity towards women (Index 81) and Gen Y (Index 169). This suggests that women and Gen Y are overrepresented among IKEA's customers. Men are also represented (Index 116).