Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence IKEA performance in the Australia and how they change over time
See what factors influence IKEA performance in the Australia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of IKEA' competitors in the Australia
An analysis of IKEA' competitors in the Australia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
IKEA is in the lower 35% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
IKEA's market performance in Australia's Cafe & Restaurants industry is in the lower 35%, indicating a below average market standing. This means that IKEA captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Stilts Dining, Blackbird Cafe, Old Man Drew, Chatkora's, 1889 Enoteca, and Palace of Flavours.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
The top competitors for IKEA in Australia, based on cross-visitation, are McDonald's (18.48%), Hungry Jack's Burgers (10.87%), KFC (10.87%), Guzman y Gomez (5.43%), and Red Rooster (5.43%). This indicates that customers who visit IKEA also frequently visit these fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency.
IKEA's peak traffic workload in Australia occurs between 11 AM and 1 PM, with the highest workload at 12 PM (54.79%). Traffic is minimal before 8 AM and after 8 PM. This data helps optimize staffing and resource allocation during peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
IKEA's customer base in Australia shows a high affinity towards women (119 index) and Gen Y (170 index). This suggests that marketing efforts should focus on these demographics. Men are under-indexed (77 index) compared to the average consumer.