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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Hy-Vee performance in the United States and how they change over time
See what factors influence Hy-Vee performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
Hy-Vee is in the lower 29% of brands
Sample of brands in the same percentile
An analysis of Hy-Vee' competitors in the United States
An analysis of Hy-Vee' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Hy-Vee's MARKET PERFORMANCE is in the lower 29%, indicating a below average market standing. This means Hy-Vee captures less foot traffic compared to its competitors. Performance peers in the same percentile include Zingerman's, Malibu Seafood, Speedy's Pizza, Daiquiri Bar, fresh&co, and TrapHouse Wingz.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Higher CSAT often correlates with repeat business.
Hy-Vee's overall CSAT is 61%, a slight increase of 1 percentage point year-over-year. CSAT varies by state: Missouri and Wisconsin show high CSAT at 73%, while Iowa, Nebraska and Kansas show 59%, 50% and 50% respectively. There is a decrease in CSAT in Iowa, Wisconsin and Kansas.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring this KPI helps optimize pricing and promotions.
Hy-Vee's overall average check is $20.60, a significant increase of 47.6% year-over-year. Average check varies by state, with Iowa at $15.90, Minnesota at $14.60, and Nebraska at $14.50. Iowa shows the highest average check.
Outlet count indicates brand reach and market presence. More outlets can mean greater convenience and brand visibility for customers.
Hy-Vee has the most outlets in Iowa (234), followed by Minnesota (76), Nebraska (66), and Missouri (63). Illinois has 31 outlets, Kansas has 26, South Dakota has 24, and Wisconsin has 21. Iowa represents the largest portion of Hy-Vee's outlet footprint.
Competitor analysis identifies key rivals and customer overlap. Understanding competitors helps refine strategies and capture market share.
Hy-Vee's top competitors based on cross-visitation are McDonald's (16.09%), Culver's (6.90%), Casey's (5.75%), Scooter's Coffee (5.75%), and Taco Bell (5.75%). McDonald's has the highest overlap in customer visits with Hy-Vee.
Traffic workload shows peak hours, enabling efficient staffing and resource allocation to meet customer demand effectively.
Hy-Vee experiences peak traffic workload between 6 AM and 7 PM, with the highest traffic around 11 AM to 4 PM. Traffic is minimal between 10 PM and 5 AM. The busiest hours are during the late morning and early afternoon.
Understanding consumer segments allows for targeted marketing. Tailoring strategies to specific demographics enhances engagement and ROI.
Hy-Vee's customer base shows a higher affinity among women (73%) and men (126%). Gen X (89%) and Gen Y (114%) show high affinity, while Gen Z (58%) is under-indexed. This suggests targeted marketing should focus on women, men, Gen X and Gen Y.