Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Hong Kong Express performance in the United States and how they change over time
See what factors influence Hong Kong Express performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Hong Kong Express is in the lower 30% of brands
Sample of brands in the same percentile
An analysis of Hong Kong Express' competitors in the United States
An analysis of Hong Kong Express' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Hong Kong Express's market performance is in the lower 30%, indicating a below average market standing. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same range include Zingerman's, Churchill's, Meating Street Seafood & Steakhouse, The Post Sports Bar & Grill, Tito's Tacos, and Williamson.
Identifying key competitors reveals market dynamics and helps refine strategies to gain a competitive edge and attract customers.
Hong Kong Express's top competitors based on customer cross-visitation are McDonald's (24.39%), Starbucks (10.98%), Taco Bell (9.76%), Jack in the Box (8.54%), and Chipotle Mexican Grill (7.32%). This indicates a significant overlap in customer base with these brands.
Analyzing traffic workload by hour helps optimize staffing and resource allocation to meet customer demand effectively.
Hong Kong Express experiences peak traffic workload between 10:00 AM and 8:00 PM, with the highest activity around 6:00 PM (62.63%). Traffic is minimal during early morning hours. This data informs staffing and operational decisions.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies to specific demographics.
Hong Kong Express's customer base shows a high affinity towards women (Index 91) and men (Index 108). Gen X (Index 123) and Gen Z (Index 121) are overrepresented, while Gen Y (Index 80) is underrepresented. This suggests targeted marketing towards Gen X and Gen Z may be effective.