Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Hip Hop Fish & Chicken performance in the United States and how they change over time
See what factors influence Hip Hop Fish & Chicken performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Hip Hop Fish & Chicken' competitors in the United States
An analysis of Hip Hop Fish & Chicken' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Hip Hop Fish & Chicken is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Hip Hop Fish & Chicken's market performance is leading at the 99th percentile. This strong position indicates a high degree of customer preference. Performance peers in the same range include Mr D'z Route 66 Diner, K&W Cafeteria, Doug's Diner, Clark Crew BBQ, Pier 16 and Slabz Bar & Grill.
Customer satisfaction (CSAT) reflects customer happiness, influencing loyalty and brand reputation, and thus, future revenue.
Hip Hop Fish & Chicken has an overall CSAT of 66%, a 3pp increase year-over-year. Maryland shows 66% satisfaction with 4.2pp growth, while the District of Columbia has 63% satisfaction, a decrease of 14pp. This suggests varying satisfaction levels across regions.
Average check reflects customer spending per visit. Tracking this KPI helps optimize pricing strategies and promotions.
The overall average check for Hip Hop Fish & Chicken is $20.90, a 10% decrease year-over-year. In Maryland, the average check is $20.80 USD with no growth. The trend indicates a need to analyze pricing or customer purchasing behavior.
Number of outlets indicates brand's reach, reflecting market penetration and potential accessibility for customers.
Hip Hop Fish & Chicken has 36 outlets in Maryland and 2 in the District of Columbia. The number of outlets signifies a concentrated presence in Maryland with a limited presence in the District of Columbia.
Understanding key competitors and customer cross-visitation patterns helps refine marketing and retain customers.
The top competitors for Hip Hop Fish & Chicken, based on customer cross-visitation, are McDonald's (27.18%), Dunkin' (11.65%), Burger King (11.17%), Popeyes Louisiana Kitchen (10.19%), and Wendy's (9.71%). These brands capture a significant portion of Hip Hop Fish & Chicken's customers.
Analyzing traffic workload by hour helps optimize staffing and resource allocation to meet peak demand.
Hip Hop Fish & Chicken experiences peak traffic workload between 10:00 AM and 9:00 PM, with the highest workload occurring around 6:00 PM. The lowest traffic is between midnight and 9:00 AM. Understanding peak hours allows for optimized staffing.
Analyzing consumer segments informs targeted marketing, enabling customized strategies for different demographic groups to maximize impact.
Hip Hop Fish & Chicken customers show a high affinity towards women (84%) and men (115%). Gen X shows an affinity of 110%, Gen Y 106%, while Gen Z has an affinity of 44%. This data can help tailor marketing messages and product offerings.