Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Hip Hop Fish & Chicken performance in the United States and how they change over time
See what factors influence Hip Hop Fish & Chicken performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Hip Hop Fish & Chicken is in the lower 34% of brands
Sample of brands in the same percentile
An analysis of Hip Hop Fish & Chicken' competitors in the United States
An analysis of Hip Hop Fish & Chicken' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Hip Hop Fish & Chicken's market performance is in the lower 34%, indicating a below average market standing. This means the brand captures less foot traffic compared to its competitors. Performance peers in the same percentile include Barlume Downstairs, Suzie's Pastry Shoppe, Palisade Pizza and PourHouse, Mozaika Mezze, La Bamba Mexican and Spanish, and Roti Grill.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustained growth and positive word-of-mouth.
Hip Hop Fish & Chicken's overall CSAT is 67%, a 5.4 percentage point increase year-over-year, indicating improved customer happiness. In Maryland, the CSAT is also 67%, with a 5.1 percentage point increase. The CSAT fluctuated between 62.20% and 71.56% during the period from June to August 2025.
Average check reveals spending habits, crucial for revenue forecasting and menu optimization to boost profitability and customer value.
The overall average check for Hip Hop Fish & Chicken is $22.50, a 1.2% increase year-over-year, suggesting customers are spending slightly more per visit. In Maryland, the average check is $22.70 with no growth. The average check varied between $20.73 and $30.59 from June to August 2025.
Outlet count indicates brand reach and expansion, reflecting market penetration and growth potential in different locations.
Hip Hop Fish & Chicken has 37 outlets in Maryland and 2 in the District of Columbia. Maryland represents the majority of the brand's presence, while the District of Columbia has a significantly smaller footprint.
Competitor analysis identifies key rivals, informing strategies to gain market share and differentiate offerings for competitive advantage.
The top competitors for Hip Hop Fish & Chicken, based on customer cross-visitation, are McDonald's (22.5%), Wendy's (10.63%), Burger King (10%), Chick-fil-A (9.38%), and Popeyes Louisiana Kitchen (8.75%). This indicates a significant overlap in customer base with these major fast-food chains.
Traffic workload shows peak hours, enabling efficient staffing and resource allocation to optimize customer service and operational efficiency.
Hip Hop Fish & Chicken experiences peak traffic workload between 10 AM and 10 PM, with the highest workload at 6 PM (66.88%). Traffic is minimal between midnight and 9 AM, suggesting operational adjustments to match demand.
Consumer segments reveal audience demographics, enabling targeted marketing and product development for maximum engagement and ROI.
Hip Hop Fish & Chicken's customer base shows a high affinity towards women (91%) and men (108%). Gen X (130%) and Gen Y (102%) are overrepresented, while Gen Z (40%) is underrepresented, indicating a need to tailor marketing to younger demographics.