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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence HEYTEA performance in the United States and how they change over time
See what factors influence HEYTEA performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of HEYTEA' competitors in the United States
An analysis of HEYTEA' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
HEYTEA is in the lower 35% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
HEYTEA's market performance is in the lower 35%, indicating a below average market position. This suggests that HEYTEA captures less foot traffic compared to its competitors. Performance peers in the same percentile range include BunSlut, TouchDown Wings, Havana Harry's, Moda Cafe & Restaurant, Rumba Cubana, and Jerusalem Bakery & Grill.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT scores often correlate with repeat business.
HEYTEA's overall customer satisfaction is 66%, a decrease of 23.3 percentage points year-over-year. New York shows the highest CSAT at 80%, while Washington has the lowest at 45%. This decline indicates a need to address customer concerns and improve service quality, particularly in California and Washington.
Number of outlets indicates brand reach and market presence. Expansion often correlates with increased brand awareness and revenue potential.
HEYTEA has a total of 11 outlets in the United States. California has the highest number of outlets with 5, followed by New York with 2. New Jersey, Virginia, Washington and Maryland each have 1 outlet. This distribution shows a concentration of stores in California.
Competitor analysis identifies key rivals and their strategies. Understanding cross-visitation helps refine marketing and capture market share.
HEYTEA's top competitors based on cross-visitation are In-N-Out Burger (5%), LeTAO (3.57%), Starbucks (3.57%), 海底捞 (3.57%), and McDonald's (3.57%). This indicates that customers who visit HEYTEA also frequent these establishments, suggesting potential areas for competitive differentiation.
Traffic workload by hour reveals peak and off-peak times, enabling efficient staffing and resource allocation to optimize customer service.
HEYTEA experiences peak traffic workload between 11:00 AM and 8:00 PM, with the highest workload around 1:00 PM (57.98%). Traffic is minimal between midnight and 10:00 AM. This data suggests the need for optimized staffing during peak hours to ensure efficient service.
Understanding consumer segments by gender and generation enables targeted marketing, improving engagement and brand affinity with specific groups.
HEYTEA's customer base shows a higher affinity among women (111%) compared to men (90%). Gen Z shows the highest affinity (206%), followed by Gen Y (124%), and Gen X (51%). This indicates that HEYTEA resonates strongly with Gen Z and women, suggesting targeted marketing strategies for these segments.