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Managing Partner, Global Business Development
See what factors influence Herrons Country Fried Chicken performance in the United Kingdom and how they change over time
See what factors influence Herrons Country Fried Chicken performance in the United Kingdom and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Herrons Country Fried Chicken' competitors in the United Kingdom
An analysis of Herrons Country Fried Chicken' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Herrons Country Fried Chicken is in the top 7% of brands
Sample of brands in the same percentile
Search among the top brands by number of locations
Cafés & Restaurants
Market Performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Herrons Country Fried Chicken holds a market performance percentile of 93, indicating a leading position. This high percentile signifies strong customer preference and a competitive edge within the Cafe & Restaurants industry in the United Kingdom. Performance peers in the same range include Tomi Pizza, Singapore Coffee House, Le Swine, The Chocolate Factory & Craft Centre, Loaded Cartel, and Little Owl.
Customer satisfaction (CSAT) reflects customer happiness, directly impacting loyalty, repeat business, and brand reputation.
Herrons Country Fried Chicken's overall CSAT is 65%, a 23.9pp increase year-over-year, indicating significantly improved customer satisfaction. In Northern Ireland, the CSAT also stands at 65% with the same growth. The CSAT dynamic data shows a fluctuating but overall positive trend from May to July 2025, peaking at 85.71% in July.
Outlet count indicates brand reach and expansion strategy, reflecting market penetration and growth potential.
Herrons Country Fried Chicken has 12 outlets in Northern Ireland. Without comparative data, it is hard to see the evolution of outlet count, it is important to follow trends.
Competitor analysis helps identify direct rivals and understand competitive landscape for strategic decision-making.
The top competitors for Herrons Country Fried Chicken, based on customer cross-visitation, are McDonald's (23.81%), KFC (19.05%), Domino's Pizza (14.29%), Doc's (14.29%), and Little Wing Pizzeria (9.52%). These insights highlight the major players competing for Herrons' customer base.
Traffic workload analysis identifies peak hours, enabling optimal staffing and resource allocation for customer satisfaction.
Herrons Country Fried Chicken experiences peak traffic workload between 17:00 and 19:00, with the highest workload at 18:00 (58.62%). Traffic gradually increases from 11:00, declines post 20:00. This pattern suggests the need for increased staffing and resource allocation during evening peak hours.
Understanding consumer segments allows tailored marketing, improving engagement and brand resonance within specific demographics.
Herrons Country Fried Chicken sees a high affinity index for women (71%), indicating this segment is very represented. Men show a 121% affinity, which is over-indexed, suggesting they are more engaged than average consumers. Gen X has an affinity of 143% and Gen Y 119%, which means that both generations are particularly interested in Herrons Country Fried Chicken.