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Managing Partner, Global Business Development
See what factors influence Hen Lin performance in the Philippines and how they change over time
See what factors influence Hen Lin performance in the Philippines and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Hen Lin' competitors in the Philippines
An analysis of Hen Lin' competitors in the Philippines
In Cafés & Restaurants
·Jun – Aug 25
Hen Lin is in the top 8% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Hen Lin holds a leading market performance in the Philippines' Cafe & Restaurants sector, securing a top 8% position with a percentile of 92. Golden Seafood and Steak House, LOLA Cafe - Mabini, Hiraya Specialty Creations, Chef Chad Bar and Restaurant, Balinsasayaw Seaside, Brunch Spot are in the same percentile range. This indicates a strong competitive standing relative to its peers despite a slight year-over-year decrease of 2 percentile points.
Analyzing competitors reveals market dynamics and identifies opportunities for strategic differentiation and competitive advantage.
Hen Lin's top competitors, based on customer cross-visitation, include McDonald's (22.22%), Chowking (22.22%), Ombu Kusina (11.11%), OPPA-YA (11.11%), and Tajimaya ATC (11.11%). This suggests that Hen Lin customers also frequently visit these brands, highlighting direct competitors and potential areas for differentiation.
Understanding consumer segments enables targeted marketing, personalized experiences, and optimized product offerings.
Hen Lin's customer base shows high affinity among Men (171 index), and Gen X (364 index). This indicates that these segments are over-represented in Hen Lin's customer base.