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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Gringo's Mexican Kitchen performance in the United States and how they change over time
See what factors influence Gringo's Mexican Kitchen performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Gringo's Mexican Kitchen' competitors in the United States
An analysis of Gringo's Mexican Kitchen' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Gringo's Mexican Kitchen is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Gringo's Mexican Kitchen's market performance is at the 58th percentile, indicating an average/above average market standing. This means the brand performs better than many competitors in attracting customers. Performance peers include Cheba Hut "Toasted" Subs, Beef'O'Brady's, Sugar Factory, True Food Kitchen, Motek, and Parry's Pizzeria & Taphouse.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth.
Gringo's Mexican Kitchen boasts a high overall CSAT of 94%, a significant 12.9 percentage point increase year-over-year. This indicates very satisfied customers, likely leading to positive word-of-mouth and repeat business. CSAT in Texas mirrors the overall value at 94%.
Average check reveals spending per customer, crucial for revenue forecasting and menu optimization.
The overall average check for Gringo's Mexican Kitchen is $32.00, a decrease of 5.5% year-over-year. This suggests customers are spending slightly less per visit. The average check in Texas is also $32.00.
Outlet count indicates brand reach and growth, influencing market presence and accessibility.
Gringo's Mexican Kitchen has 17 outlets in Texas. This indicates a focused regional presence, suggesting potential for further expansion within or beyond the state.
Competitor analysis identifies key rivals, informing strategies to gain market share and customer loyalty.
The top competitors for Gringo's Mexican Kitchen, based on customer cross-visitation, are Chick-fil-A (8.11%), Whataburger (7.50%), McDonald's (7.30%), Olive Garden Italian Restaurant (4.26%), and Texas Roadhouse (4.26%). This indicates that customers who visit Gringo's also frequent these establishments.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation.
Gringo's Mexican Kitchen experiences peak traffic between 11:00 AM and 8:00 PM, with the highest workload around 6:00 PM (72.68%). Traffic is minimal before 10:00 AM and after 9:00 PM.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Women show a high affinity (122) for Gringo's Mexican Kitchen, while men are under-indexed (79). Gen X also shows high affinity (117), while Gen Y (90) and Gen Z (80) are under-indexed. This suggests marketing should focus on women and Gen X.