Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Gong Cha performance in the United States and how they change over time
See what factors influence Gong Cha performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Gong Cha is in the lower 26% of brands
Sample of brands in the same percentile
An analysis of Gong Cha' competitors in the United States
An analysis of Gong Cha' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Gong Cha's market performance is in the lower 26%, indicating a below average market standing. This suggests the brand captures less foot traffic compared to its competitors. Performance peers in the same range include Saigon Vietnamese Sandwich Deli, Dumpling World, Pizza Crossing, Birrieria Tijuana, Hummus Kitchen, and Hochatown Saloon.
Customer satisfaction (CSAT) reflects brand perception and loyalty, directly impacting retention and revenue growth.
Gong Cha's overall customer satisfaction is 81%, a 5.9 percentage point increase year-over-year, indicating improved customer sentiment. Virginia shows the highest CSAT at 89% with a 13.1 percentage point increase. Maryland has a CSAT of 77%, up by 0.8 percentage points, while the District of Columbia has a CSAT of 67% with no change.
Outlet count indicates brand reach and market presence, influencing accessibility and brand awareness.
Gong Cha has 12 outlets in Maryland, 6 in Virginia, and 3 in the District of Columbia. Maryland has the highest number of outlets, indicating a stronger presence in that state.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Gong Cha's top competitors based on cross-visitation are Starbucks (16.07%), McDonald's (8.93%), Popeyes Louisiana Kitchen (5.36%), Crumbl (5.36%), and Rita's Italian Ice & Frozen Custard (5.36%). This indicates that customers who visit Gong Cha also frequently visit these brands.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations during peak hours.
Gong Cha experiences peak traffic workload between 11 AM and 9 PM, with the highest traffic around 6 PM (62.37%). Traffic is minimal between midnight and 10 AM.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Gong Cha's customer base shows a higher affinity among women (105 index) compared to men (95 index). Gen Y (145 index) and Gen Z (129 index) show high affinity, while Gen X (53 index) is under-indexed.