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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Gong Cha performance in the Malaysia and how they change over time
See what factors influence Gong Cha performance in the Malaysia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Gong Cha' competitors in the Malaysia
An analysis of Gong Cha' competitors in the Malaysia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Gong Cha is in the lower 29% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference.
Gong Cha's market performance is in the lower 29%, indicating a below average market standing. This suggests it captures less foot traffic compared to competitors. Performance peers in the same percentile range include YOYOU GELATO, Restoran Selera Kebun, Happy Hour Club Cafe & Workshop, Cowboy Grill Caw. Kuala Terengganu, BLOSSOM A GLASSMANSION, and Tasty Chapathi Restaurant.
Competitor analysis identifies key rivals, informing strategies to gain market share and customer loyalty.
The top competitors for Gong Cha, based on customer cross-visitation, are FUIYOH! It’s UNCLE ROGER, Tealive, and McDonald's, each with 8.57% cross-visitation. The Coffee Bean & Tea Leaf and ZUS Coffee both have 5.71% cross-visitation. This indicates that customers who visit Gong Cha also frequently visit these brands.
Traffic workload by hour reveals peak times, optimizing staffing and resource allocation for efficiency.
Gong Cha experiences peak traffic workload between 10:00 and 21:00, with the highest workload occurring around 18:00. Traffic is minimal between 0:00 and 7:00. This data suggests optimal staffing and resource allocation should focus on the peak hours to maximize efficiency.
Consumer segment analysis informs targeted marketing, tailoring strategies to specific demographics for higher engagement.
Gong Cha's customer base shows a high affinity towards women (index 92) and men (index 107). Among generations, Gen Y shows the highest affinity (index 133), while Gen X (index 71) and Gen Z (index 68) are under-indexed. This suggests Gen Y is overrepresented in Gong Cha's customer base.