Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Gong Cha performance in the Mexico and how they change over time
See what factors influence Gong Cha performance in the Mexico and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Gong Cha' competitors in the Mexico
An analysis of Gong Cha' competitors in the Mexico
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Gong Cha is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Gong Cha in Mexico is a leading brand with a market performance percentile of 99, indicating a strong market presence. The brand outperforms peers such as Eladio's, Dairy Queen, Pastelerías Esperanza, Cuerno, Popeyes Louisiana Kitchen and Churrería El Moro, all positioned at the same percentile.
Customer satisfaction (CSAT) reflects customer happiness. High CSAT drives loyalty, positive reviews, and repeat business, boosting brand value.
Gong Cha in Mexico has a high overall customer satisfaction (CSAT) of 94%, with a 2.7 percentage point increase year-over-year. Coahuila shows the highest CSAT at 99%, while Baja California Sur experienced a decrease. CSAT has varied between 92.00% and 95.35% during the reporting period.
Outlet count shows brand reach. More outlets boost visibility, accessibility, and market share. Growth indicates expansion and investment.
Gong Cha has 51 outlets in Mexico, with Jalisco having the most (23). Nuevo León, Quintana Roo and State of Mexico each have a smaller presence, while Michoacán, Guanajuato, Baja California, Chihuahua, Aguascalientes and Querétaro have only a few outlets each.
Competitor analysis identifies key rivals. Cross-visitation data helps refine strategies and understand customer choices for competitive advantage.
Top competitors for Gong Cha in Mexico, based on cross-visitation, are Starbucks (6.32%), KFC (2.60%), McDonald's (2.42%), Domino's Pizza (2.42%), and Toks (2.04%). This data highlights the brands Gong Cha customers also frequent.
Traffic workload shows peak hours. Understanding traffic patterns allows for optimized staffing, marketing, and resource allocation, improving efficiency.
Gong Cha in Mexico experiences peak traffic between 11:00 AM and 8:00 PM, with the highest workload around 6:00 PM (60.32%). Traffic is minimal during early morning hours, indicating the need for staffing and marketing adjustments based on time of day.
Understanding consumer segments allows tailoring marketing. Gender and generational data enable targeted campaigns, optimizing engagement and ROI.
Gong Cha's customer base in Mexico has a higher affinity towards women (144) compared to men (67). Gen Z shows high affinity (192), while Gen Y is near-average (99). Gen X is underrepresented (32). This informs targeted marketing strategies focusing on key demographics.