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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Glacé Helados performance in the Argentina and how they change over time
See what factors influence Glacé Helados performance in the Argentina and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Glacé Helados' competitors in the Argentina
An analysis of Glacé Helados' competitors in the Argentina
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Glacé Helados is in the lower 31% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Glacé Helados is in the lower 31% of brands, indicating a below average market performance. This suggests the brand has a smaller share of customer traffic compared to competitors like Varsovia Beer, VINTO RESTAURANTE, Omi Lanús, El Rastro, La Consentida Grill and Mi Arte pasteleria, which are in the same percentile.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Higher CSAT scores often correlate with increased customer retention.
Glacé Helados has an overall CSAT of 83%, a 7.5 percentage point increase year-over-year, indicating improved customer satisfaction. In Buenos Aires, CSAT is 87%, with a 13.4 percentage point increase. This shows positive customer sentiment, especially in Buenos Aires.
Outlet count indicates brand reach and growth. Tracking changes informs expansion strategies and market penetration effectiveness, reflecting business development success.
Glacé Helados has 11 outlets in Buenos Aires. This indicates the brand's physical presence and market coverage within that state. There is no growth data available.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and market positioning efforts.
Glacé Helados' customers also visit Mostaza, Broome, McDonald's, Grido Helado, and Pasta Rossa. Mostaza, Broome, and McDonald's have a cross-visitation rate of 6.25%, while Grido Helado and Pasta Rossa have a cross-visitation rate of 4.17%. This indicates shared customer interest.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation. Understanding customer flow optimizes service and enhances customer experience.
Glacé Helados experiences peak traffic between 4 PM and 6 PM (hod 16-18), with the highest workload at 57.52% and 58.71% respectively. Traffic is lowest between 1 AM and 6 AM (hod 1-6).
Understanding consumer segments by Gender and Generation informs targeted marketing. Affinity insights guide positioning strategies and enhance campaign effectiveness.
Women are overrepresented among Glacé Helados' consumers (87 affinity index), while men are even more overrepresented (115 affinity index). Gen Y shows a very high affinity (183 affinity index), indicating a strong preference for the brand among this generation.