Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Giligan's performance in the Philippines and how they change over time
See what factors influence Giligan's performance in the Philippines and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Giligan's is in the lower 39% of brands
Sample of brands in the same percentile
An analysis of Giligan's' competitors in the Philippines
An analysis of Giligan's' competitors in the Philippines
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Giligan's market performance is at the 39th percentile, indicating a below average market standing. This means Giligan's captures less foot traffic compared to most competitors. Performance peers in the same percentile include Jollibee Ejercito Ave C6, Cabalen, Banh Mi Manila, Tamp Cafe & Co, Maison Mamou - S Maison Conrad Manila, and Seoul Korean Grill + Cuisine.
Competitor analysis identifies key rivals and their strategies, informing competitive positioning and differentiation efforts for market share gains.
Giligan's top competitors based on customer cross-visitation are McDonald's (23.61%), Jollibee (13.89%), Burger King (8.33%), Starbucks (6.94%), and Chowking (5.56%). This indicates that customers who visit Giligan's also frequently visit these fast-food and cafe chains.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation for optimal service and customer experience.
Giligan's experiences peak traffic workload between 10:00 AM and 8:00 PM, with the highest workload around 5:00 PM (56.99%) and 6:00 PM (56.12%). Traffic is minimal between midnight and 8:00 AM, indicating the need for staffing adjustments based on hourly demand.
Consumer segment analysis enables targeted marketing by understanding demographics, tailoring strategies for engagement and maximizing ROI.
Giligan's customer base shows a higher affinity towards women (91) compared to men (109). Among generations, Gen Y (120) shows the highest affinity, while Gen X (28) and Gen Z (84) are under-indexed. This suggests targeted marketing towards Gen Y and understanding the preferences of Gen X and Gen Z.