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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Ghirardelli performance in the United States and how they change over time
See what factors influence Ghirardelli performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
Ghirardelli is in the lower 41% of brands
Sample of brands in the same percentile
An analysis of Ghirardelli' competitors in the United States
An analysis of Ghirardelli' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference.
Ghirardelli's market performance is in the lower 41%, indicating a below average market standing. This suggests that Ghirardelli captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Laghman Express, Breakfast Republic, Guacado Mexican Grill, Hops n Drops, Yonutz Donuts and Ice Cream, and Five Star Chicken.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustained growth.
Ghirardelli's overall CSAT is 73%, a slight increase of 0.2 percentage points year-over-year. California shows the highest CSAT at 74% with a growth of 1.9 percentage points. Florida and New York both have a CSAT of 66%, with Florida decreasing by 0.7 percentage points and New York decreasing significantly by 17 percentage points. Nevada has the lowest CSAT at 63%, decreasing by 17.8 percentage points.
Outlet count indicates brand reach and market presence, influencing accessibility and revenue potential.
Ghirardelli has a total of 17 outlets in the United States. California has the highest number of outlets with 12 locations. New York, Florida, Kentucky, Nevada and Illinois each have 1 outlet.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning.
The top competitors for Ghirardelli, based on cross-visitation, are McDonald's (12.93%), In-N-Out Burger (11.34%), Starbucks (10.66%), Chick-fil-A (5.22%), and Taco Bell (4.08%). This indicates that customers who visit Ghirardelli also frequently visit these fast-food and cafe chains.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation to optimize customer experience.
Ghirardelli experiences peak traffic workload between 10:00 AM and 10:00 PM, with the highest traffic around 4:00 PM (58.56%). Traffic is minimal between midnight and 9:00 AM. This data suggests that Ghirardelli is most popular during the afternoon and evening hours.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics for higher engagement.
Ghirardelli's customer base shows a high affinity towards women (84%), indicating a strong female customer base. Men are under-indexed (115%). Among generations, Gen X (96%) and Gen Y (102%) show moderate affinity, while Gen Z (43%) is significantly underrepresented.