Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Gelato Borelli performance in the Brazil and how they change over time
See what factors influence Gelato Borelli performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Gelato Borelli' competitors in the Brazil
An analysis of Gelato Borelli' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Gelato Borelli is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Gelato Borelli holds the 52nd percentile in Brazil's Cafe & Restaurants industry, indicating an average market performance. This suggests a moderate level of customer traffic compared to competitors. Performance peers in the same percentile range include SAVATORE BURGER, Restaurante Hioki, Hard Rock Cafe, Meu Bhar, Tempero gaúcho, and Churrascaria Coqueiro Verde Praça 14 - Carne de Sol.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth.
Gelato Borelli's overall customer satisfaction is 82%, a 2.9 percentage point increase year-over-year, indicating improved customer perception. The South Region shows the highest satisfaction at 94%, while the Southeast Region lags at 76% with a decrease. This suggests regional variations in customer experience that need attention.
Outlet count indicates market reach and expansion, reflecting brand presence and growth potential.
Gelato Borelli has 38 outlets in the Southeast Region, dominating its presence. The Central-West Region has 7 outlets, the South Region has 3, and the Northeast Region has only 1. This distribution highlights a strong regional focus with potential for expansion in other areas.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning.
McDonald's is the top competitor for Gelato Borelli, with a 9.73% cross-visitation rate. Other significant competitors include Burger King (4.38%), Outback Steakhouse (3.89%), Coco Bambu (3.65%), and Madero (3.41%). This indicates a customer overlap with major fast-food and casual dining chains.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Gelato Borelli experiences peak traffic between 2 PM and 4 PM, with the highest workload at 51.23% around 4 PM. Traffic is minimal before 10 AM and after 10 PM. This data suggests the need for optimized staffing and resource allocation during peak hours to maintain service quality.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance.
Women are overrepresented among Gelato Borelli's consumers (affinity index 106), while men are underrepresented (affinity index 94). Gen X is highly overrepresented (affinity index 132), while Gen Y (affinity index 92) and Gen Z (affinity index 58) are underrepresented. This suggests a strong affinity among Gen X women.