Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
See what factors influence GARUDA performance in the Indonesia and how they change over time
See what factors influence GARUDA performance in the Indonesia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top café & restaurant brands by number of locations
Search among the top 10,053 café & restaurant brands by number of locations
In Cafés & Restaurants
·May – Jul 25
GARUDA is in the top 1% of brands
Sample of brands in the same percentile
An analysis of GARUDA' competitors in the Indonesia
An analysis of GARUDA' competitors in the Indonesia
Top-5 brands that brand's customers also visit
Cafe & Restaurants
Market performance percentile shows brand’s share of foot traffic, revealing its competitive strength and customer preference.
GARUDA's market performance is at the 99th percentile, indicating a leading position in the Cafe & Restaurants industry in Indonesia. This means GARUDA captures a significantly higher share of customer foot traffic compared to most competitors. Performance peers in a similar range include Locaāhands, Baia Nonna, Bakso Rusuk Samanhudi PIK, Morikafe, Ayam Geprek DBC and Mixue Barito.
Customer satisfaction (CSAT) reflects customer happiness. Tracking CSAT helps understand loyalty and identify areas for improvement to retain customers.
GARUDA's overall customer satisfaction is 62%, a decrease of 12 percentage points year-over-year. By region, Sumatra shows 65% CSAT with a -14.9 pp decrease, while Java shows 59% CSAT with a -10.4 pp decrease. This suggests a need to investigate and address factors impacting customer satisfaction across both regions.
Average check (Avg Check) is the typical amount spent per order. Monitoring it helps in pricing and understanding customer spending habits.
GARUDA's overall average check is 96.8K IDR, a decrease of 11.6% year-over-year. Java has an average check of 106.8K IDR, while Sumatra's is 91.8K IDR. The overall decrease indicates potentially reduced spending per customer compared to last year.
Number of outlets indicates business scale. Tracking outlet distribution reveals geographical strengths and expansion opportunities.
GARUDA has 12 outlets in Sumatra, 4 in Java, and 1 in Maluku. The distribution indicates a strong presence in Sumatra compared to Java and Maluku, highlighting potential expansion opportunities in underrepresented regions.
Competitor analysis highlights who else customers visit. This helps understand the competitive landscape and identify direct competitors.
The top competitors for GARUDA based on customer cross-visitation are KFC (9.92%), Starbucks (6.11%), Sederhana (6.11%), Richeese Factory (6.11%), and Domino's Pizza (5.34%). These brands represent the primary alternatives for GARUDA's customer base.
Traffic workload shows peak hours. This is key for staffing and promotions to optimize service during busy periods.
GARUDA experiences peak traffic workload between 11:00 AM and 7:00 PM, with the highest traffic around 1:00 PM and 6:00 PM. This data suggests optimal staffing and promotional timing should align with these peak activity hours to maximize efficiency and customer satisfaction.
Understanding customer segments improves targeting. Insights on gender and generation inform personalized marketing and product positioning.
GARUDA's customer base demonstrates a high affinity for women (100% affinity) and an over-representation of men (125% affinity), suggesting a male skew relative to the baseline. Generational breakdown shows high affinity with Gen X (146% affinity) and Gen Y (106% affinity). Gen Z (78% affinity) appear less engaged, indicating an opportunity to tailor strategies to attract this segment.