Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Frutos de Goiás performance in the Brazil and how they change over time
See what factors influence Frutos de Goiás performance in the Brazil and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Frutos de Goiás' competitors in the Brazil
An analysis of Frutos de Goiás' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Frutos de Goiás is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand strength via foot traffic share, indicating customer preference and competitive standing in the industry.
Frutos de Goiás is a leading brand with a market performance percentile of 99 in the Cafe & Restaurants industry in Brazil. This places it in the top 1% of brands. Performance peers within the same percentile range include Hon Hop, FLAEL POINT GOSPEL, Living HNK Aeroporto, Buraco Azul Caiçara, Chateau D' Geneve, and Sr. Zanoni, showcasing similar market positions.
CSAT reflects customer happiness. Higher scores boost loyalty, positive reviews, and repeat business. Understanding CSAT drivers is vital.
Frutos de Goiás has a high overall customer satisfaction (CSAT) of 90%, with a significant increase of 6.7 percentage points year-over-year. The Southeast Region shows the highest CSAT at 97% with an 18.4pp increase, while the Central-West Region has a lower CSAT of 70% with a decrease of 26.1pp, indicating a need for focused improvement efforts in that region.
Understanding competitors' appeal is key. Identifying overlapping customer bases informs strategies to attract and retain patrons.
The top competitors for Frutos de Goiás, based on cross-visitation, are McDonald's (5), Subway (4), Burger King (4), Coco Bambu (4), and Outback Steakhouse (3). This indicates that customers who visit Frutos de Goiás also frequent these establishments, meaning they are direct competitors.
Segment analysis guides targeted campaigns. Tailoring messaging to demographics enhances engagement and marketing ROI for the brand.
Consumers of Frutos de Goiás show a high affinity for Women (Index 89), and Men (Index 110), and high affinity for Gen X (Index 171) and Gen Y (Index 103). Gen X are overrepresented, while Gen Y show average engagement, indicating potential target audience strengths.