Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Fridays performance in the Peru and how they change over time
See what factors influence Fridays performance in the Peru and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Fridays' competitors in the Peru
An analysis of Fridays' competitors in the Peru
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Fridays is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Fridays holds a market performance percentile of 68 in Peru's Cafe & Restaurants industry, indicating an average/above average market standing. This means Fridays attracts more customers than many competitors. Performance peers include Häagen-Dazs, La Benita de Characato, Organika Bakery & Coffee, Restaurante, RUTTA Café, and Organika Restaurant, all within the same percentile range.
Competitor analysis identifies key rivals and customer overlap. Understanding this landscape informs competitive strategies and differentiation.
The top competitors for Fridays in Peru, based on customer cross-visitation, are McDonald's (7.22%), Chili's Grill & Bar (6.19%), La Lucha Sanguchería Criolla (4.81%), KFC (4.81%), and Pardos Chicken (4.47%). This indicates that customers who visit Fridays also frequent these establishments.
Traffic workload by hour reveals peak and off-peak times. This insight helps optimize staffing, promotions, and resource allocation.
Fridays in Peru experiences peak traffic between 11 AM and 10 PM, with the highest workload at 9 PM (59.92%) and 10 PM (61.16%). The lowest traffic occurs between 1 AM and 8 AM. This data suggests staffing and promotional strategies should align with these peak hours.
Understanding consumer segments by gender and generation allows for targeted marketing, improving engagement and ROI.
Fridays in Peru shows a high affinity with women (92%) and men (107%). Gen X is overrepresented (201%), while Gen Y (78%) and Gen Z (60%) are underrepresented. This suggests marketing should target Gen X, while strategies to attract Gen Y and Z should be explored.