Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Fridays performance in the Peru and how they change over time
See what factors influence Fridays performance in the Peru and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Fridays is ahead of most brands
Sample of brands in the same percentile
An analysis of Fridays' competitors in the Peru
An analysis of Fridays' competitors in the Peru
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Fridays in Peru holds a market performance percentile of 66, indicating an average/above average market standing. This means Fridays captures more customer traffic than many competitors. Performance peers in a similar range include Chef House at position 65.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Higher CSAT often correlates with business growth.
Fridays in Peru has an overall CSAT of 64%, a 1.9 percentage point increase year-over-year. Callao shows a high CSAT of 73% with a significant increase, while Lima has a CSAT of 63% with no change. This suggests Callao customers are more satisfied.
Average check reveals customer spending habits, informing pricing strategies and menu optimization to boost revenue and profitability.
The average check for Fridays in Lima, Peru is 75 PEN. There is no growth value provided. The average check has fluctuated between 71.89 PEN and 79.66 PEN over the observed period.
Outlet count indicates brand reach and market presence. More outlets can mean greater accessibility and brand awareness for customers.
Fridays has 20 outlets in Peru. Lima has the most with 17, followed by Arequipa, Callao, and La Libertad with 1 each. This shows a strong concentration of Fridays outlets in Lima.
Competitor analysis identifies key rivals and their customer overlap, guiding strategies to differentiate and capture market share effectively.
The top competitors for Fridays in Peru, based on customer cross-visitation, are Chili's Grill & Bar (7.34%), McDonald's (7.34%), Starbucks (6.42%), KFC (4.59%), and Tanta (4.13%). This indicates a significant overlap in customer base with these brands.
Traffic workload by hour reveals peak times, enabling optimal staffing, resource allocation, and targeted promotions for enhanced efficiency.
Fridays in Peru experiences peak traffic workload between 14:00 and 22:00, with the highest traffic around 21:00 (61.65). Traffic is lowest between 0:00 and 9:00. This data informs staffing and promotional strategies.
Understanding consumer segments by gender and generation enables targeted marketing and positioning strategies for increased engagement and ROI.
Fridays' customer base in Peru shows a high affinity for women (77% value label, but 22.77 affinity index) and men (119% value label, but 19.19 affinity index). Gen X is overrepresented (200% value label, but 99.67 affinity index), while Gen Y (60% value label, but -39.90 affinity index) and Gen Z (80% value label, but -19.63 affinity index) are underrepresented.