Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Freshies performance in the United States and how they change over time
See what factors influence Freshies performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Freshies is in the top 25% of brands
Sample of brands in the same percentile
An analysis of Freshies' competitors in the United States
An analysis of Freshies' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand’s share of foot traffic, showing competitive strength and customer preference in the Cafe & Restaurants industry.
Freshies' market performance is at the 75th percentile in the United States Cafe & Restaurants industry, placing it in the average/above average range. This indicates Freshies has a stronger market presence than about 75% of its competitors. Performance peers include Ere's Italian Restaurant and Pizzeria, Sheli's Pizza and Cafe, Delta Pizza & DP Lounge, Smallcakes: A Cupcakery and Creamery- Aurora, IL, Bite Sandwich, and Chinatown Express, which indicates they have similar percentile.
Customer satisfaction is crucial for brand loyalty and revenue. Tracking CSAT helps Freshies understand if they are meeting customer expectations.
Freshies' overall customer satisfaction (CSAT) is 48%, a decrease of 26.9 percentage points year-over-year. In Maine, the CSAT is also 48%, reflecting the overall trend. The CSAT Dynamic data shows a stable CSAT level around 52.38% over the months of May to July 2025, indicating a potential stagnation in customer satisfaction.
The number of outlets indicates brand reach and market presence. Tracking changes informs expansion strategies and market penetration efforts.
Freshies has 14 outlets in Maine as of the reporting period (June 1, 2025, to August 31, 2025). The data indicates that Freshies' brand is concentrated in Maine. There are no growth metrics, we can conclude that the amount of outlets are stable.
Identifying top competitors and cross-visitation helps Freshies understand customer preferences and refine marketing and service strategies.
Freshies' customers also frequently visit McDonald's (41.67%) and Dunkin' (33.33%). Little Caesars Pizza and Taco Bell share 8.33% of cross visitation. Mount Desert Island Ice Cream also accounts for 8.33% cross visitation. This suggests these brands capture some of Freshies' potential market share.
Understanding peak traffic times enables efficient staffing and resource allocation, optimizing customer experience and maximizing revenue.
Traffic workload at Freshies varies throughout the day. Peak traffic occurs between 12:00 and 13:00 (79.55% and 76.33% respectively), with significant traffic from 06:00 to 20:00. The least traffic is observed between 00:00 and 04:00.
Analyzing consumer segments by gender and generation helps Freshies tailor marketing and product offerings to specific demographic groups.
Freshies' customer base shows higher affinity among women (index 110) and Gen Y (index 114). Men (index 90) and Gen X (index 95) are under-indexed. This implies that Freshies appeals more to women and Gen Y, while men and Gen X are less represented relative to the average consumer.