Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Fresh Burritos performance in the France and how they change over time
See what factors influence Fresh Burritos performance in the France and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Fresh Burritos is in the lower 41% of brands
Sample of brands in the same percentile
An analysis of Fresh Burritos' competitors in the France
An analysis of Fresh Burritos' competitors in the France
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Fresh Burritos holds a market performance percentile of 41 in France, indicating a below average market position. This suggests the brand captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Santorin, Le Speakeasy, O'Sullivans, Gigio, Carrefour Cafétéria, and De la Tour.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustained growth.
Fresh Burritos' overall CSAT is 63%, a decrease of 4.3 percentage points year-over-year. This indicates a decline in customer satisfaction. In Metropolitan France, the CSAT is also 63%, with a similar decrease of 4.5 percentage points, suggesting a consistent trend across the region.
Average check reveals spending per customer, crucial for revenue insights and pricing strategy optimization.
The overall average check for Fresh Burritos is 17 EUR, an increase of 6.9% year-over-year. This indicates customers are spending more per visit. In Metropolitan France, the average check is 17.2 EUR, showing a stable average spending in the region.
Outlet count indicates brand reach and market presence, directly impacting accessibility and potential customer base.
Fresh Burritos has 24 outlets in Metropolitan France and 3 in Réunion. This shows a strong presence in Metropolitan France, with a smaller footprint in Réunion, indicating potential for expansion in the latter region.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for Fresh Burritos, based on cross-visitation, are McDonald's (8.46%), Burger King (5.97%), O'Tacos (3.98%), Subway (3.48%), and POKAWA Poké bowls (2.49%). This indicates a significant overlap in customer base with these fast-food chains.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation for optimal customer service.
Fresh Burritos experiences peak traffic workload between 11:00 AM and 8:00 PM, with the highest workload at 1:00 PM (52.92%). Traffic is minimal during early morning hours, indicating a need for staffing and resource adjustments based on these peak times.
Consumer segment analysis informs targeted marketing, tailoring strategies to resonate with specific demographics for enhanced engagement.
Women are overrepresented (93) among Fresh Burritos' consumers, while men are overrepresented (107). Gen Y shows high affinity (143), Gen Z is also overrepresented (115), and Gen X is underrepresented (46), suggesting targeted marketing towards Gen Y and Z.