Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Frango no Pote performance in the Brazil and how they change over time
See what factors influence Frango no Pote performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Frango no Pote' competitors in the Brazil
An analysis of Frango no Pote' competitors in the Brazil
In Cafés & Restaurants
·Jul – Sep 25
Frango no Pote is in the lower 44% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Frango no Pote's market performance is in the lower 44% in Brazil's Cafe & Restaurants industry, indicating a below average market standing. Performance peers in the same percentile range include Restaurante Aoyama, Tor Sushi, Skina Doce, Letts Road, Costelaria e Petiscaria o Rancho, and Frescor Açaiteria.
Customer satisfaction reflects brand perception, impacting loyalty and growth. High satisfaction scores often correlate with repeat business and positive word-of-mouth.
Frango no Pote's overall customer satisfaction is 77%, a 5.3 percentage point increase year-over-year. The Southeast Region shows the highest satisfaction at 97%, with a significant growth of 47.4 percentage points. The South Region shows a decrease of 7.4 percentage points, with a satisfaction of 70%.
Average check reveals customer spending habits, influencing revenue strategies. Monitoring this KPI helps optimize pricing and promotions for increased profitability.
Frango no Pote's overall average check is 54.9 BRL, a 7.3% increase year-over-year. The South Region has the highest average check at 73.3 BRL. The Central-West Region shows an average check of 54.1 BRL.
Outlet count indicates market reach and expansion. Tracking outlet distribution helps assess brand presence and identify growth opportunities in different regions.
Frango no Pote has the most outlets in the Central-West Region (34), followed by the Southeast Region (12), Northeast Region (8), South Region (4), and North Region (3). This distribution highlights the brand's stronger presence in the Central-West.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and market positioning.
Frango no Pote's top competitors based on customer cross-visitation are McDonald's (12.70%), Burger King (11.90%), Subway (6.35%), Outback Steakhouse (3.97%), and Fausto (2.38%). This indicates a significant overlap in customer base with major fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and maximizes revenue potential.
Frango no Pote experiences peak traffic workload between 11:00 AM and 10:00 PM, with the highest workload at 8:00 PM (54.77%). Traffic is minimal between midnight and 10:00 AM, suggesting a need for adjusted operational strategies during off-peak hours.
Consumer segment analysis enables targeted marketing and product development. Understanding demographic preferences enhances customer engagement and brand relevance.
Frango no Pote's customer base shows a high affinity towards women (75%) and Gen Y (137%). This suggests that the brand is more appealing to these segments compared to the average consumer. Gen X is under-indexed (85%).