Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Frango Assado performance in the Brazil and how they change over time
See what factors influence Frango Assado performance in the Brazil and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Frango Assado' competitors in the Brazil
An analysis of Frango Assado' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Frango Assado is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand share of foot traffic, indicating competitive strength and customer preference within the industry.
Frango Assado is in the top 1% (99th percentile), indicating a leading position. This reflects a strong market standing relative to competitors like Pizzaria, Madero, MiniKalzone and Cabana Burger, which also share this top-tier position.
Customer satisfaction is crucial for brand loyalty and revenue growth. Tracking CSAT helps understand customer perception and identify areas for improvement.
Frango Assado shows high customer satisfaction in Brazil, with an overall CSAT of 88%, a significant increase of 56.1 percentage points year-over-year. The Southeast Region mirrors this at 88%. This indicates strong positive customer experiences.
Average check reflects customer spending per visit. Monitoring this KPI helps assess pricing strategies and identify revenue growth opportunities.
The average check for Frango Assado is 60.2 BRL, showing a 6.6% increase year-over-year. The Southeast Region reflects this with 60.2 BRL. This suggests customers are spending slightly more per visit, contributing to revenue growth.
Outlet count indicates brand reach and market presence. Changes in outlet numbers reflect expansion strategies and market penetration efforts.
Frango Assado has 26 outlets in the Southeast Region. This shows a concentrated presence in this specific region, reflecting current market strategy and potential for further expansion.
Competitive analysis identifies key rivals. Understanding cross-visitation patterns helps refine marketing strategies and capture market share.
McDonald's (5.45%), Graal (3.75%), Pizza Hut (3.41%), Coco Bambu (3.07%), and Outback Steakhouse (2.5%) are the top competitors based on cross-visitation. This highlights brands frequently visited by Frango Assado's customers.
Traffic workload analysis by hour reveals peak and off-peak times. This insight informs staffing, marketing, and operational strategies for efficiency.
Traffic workload peaks between 12:00 PM and 2:00 PM, with the highest workload at 1:00 PM (55.37). Traffic significantly increases from 6:00 AM, reaching its peak during lunch hours and gradually declining in the evening.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights enhance positioning and promotional strategies.
Women (71% affinity) and Men (125% affinity), Gen X (114% affinity), Gen Y (103% affinity) exhibit high affinity. Gen Z (26% affinity) is under-indexed.