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Managing Partner, Global Business Development
See what factors influence Five Guys performance in the Saudi Arabia and how they change over time
See what factors influence Five Guys performance in the Saudi Arabia and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Five Guys' competitors in the Saudi Arabia
An analysis of Five Guys' competitors in the Saudi Arabia
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Five Guys is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals a brand’s share of foot traffic, indicating competitive strength and customer preference within the Cafe & Restaurants industry.
Five Guys in Saudi Arabia is in the top 1% of brands, a leading position. This indicates high customer preference relative to peers like Awani, المشوى العنابي, Shrimp Shack, Abu Osaid, Falafel Pie, and Burg’n | بيرقن, who are at the same percentile.
Customer satisfaction (CSAT) reflects customer loyalty, affecting brand reputation and revenue. High CSAT scores often correlate with repeat business and positive word-of-mouth.
Five Guys has a high overall CSAT of 92%, a 29.5pp increase year-over-year. Makkah Region shows the highest satisfaction (95%), followed by Eastern Province (91%) and Riyadh Region (88%). This indicates strong positive customer experience across regions.
Average check indicates the typical spending per customer, reflecting menu pricing strategies and customer purchasing habits. It directly impacts revenue and profitability.
The overall average check for Five Guys is 105.1 SAR, a 4.4% increase year-over-year. Riyadh Region has the highest average check (110.4 SAR), while Eastern Province has the lowest (99.8 SAR). This suggests varied spending habits across regions.
The number of outlets indicates brand reach and market penetration. More outlets generally mean greater accessibility and brand visibility for customers.
Five Guys has the most outlets in Riyadh Region (8), with fewer outlets in Eastern Province and Makkah Region (2 each). This shows a concentration of Five Guys locations in Riyadh relative to other regions.
Identifying top competitors allows a brand to understand market dynamics, benchmark performance, and refine strategies to maintain or improve its competitive edge.
Customers of Five Guys also frequently visit KFC (8.49%), McDonald's (5.10%), Al Baik (4.97%), Dunkin' (4.75%), and برغرايززر | Burgerizzr (4.18%). These are key competitors for Five Guys in the Saudi Arabian market.
Understanding traffic workload by hour helps optimize staffing, manage inventory, and improve customer service during peak times, leading to enhanced operational efficiency.
Traffic at Five Guys is highest between 20:00 and 23:00, peaking at 67.68% at 22:00. There is little to no traffic from 3:00 to 10:00. Staffing should be adjusted to accommodate the heavier workload during peak hours.
Analyzing consumer segments by gender and generation enables targeted marketing and positioning strategies based on the specific preferences and behaviors of different groups.
Five Guys' customer base is comprised of Women with an affinity index of 82 and Men with an index of 108, indicating a higher-than-average engagement from men. Among generations, Gen Y shows the highest affinity (115), while Gen Z has a lower affinity (77).