Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Fisher's performance in the Mexico and how they change over time
See what factors influence Fisher's performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Fisher's' competitors in the Mexico
An analysis of Fisher's' competitors in the Mexico
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Fisher's is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Fisher's market performance is at the 58th percentile, indicating an average/above average market standing. This means Fisher's attracts more customers than 58% of brands in Mexico's Cafe & Restaurants industry. Performance peers in the same percentile range include Do Santos Restaurant, Hudson burgers - Solesta, Taj Mahal, Fidelio Orizaba, Parole, and Nicoletta.
Customer satisfaction (CSAT) reflects how happy customers are with a brand, impacting loyalty and revenue. Higher CSAT often correlates with repeat business.
Fisher's overall CSAT is 60%, a decrease of 4.1 percentage points year-over-year. Querétaro shows the highest CSAT at 75% with a growth of 3.5 percentage points, while Guerrero shows 63% with a growth of 22.5 percentage points. State of Mexico shows 62% with a decrease of 3.3 percentage points. The CSAT trend shows fluctuations between 57.75% and 62.86% from June to August 2025.
Average check (Avg Check) indicates how much customers spend per visit, influencing revenue. Monitoring Avg Check helps optimize pricing and promotions.
Fisher's overall average check is 672 MXN, a decrease of 1.4% year-over-year. The State of Mexico has an average check of 683.3 MXN, while Querétaro has an average check of 650 MXN. The average check fluctuated between 660.48 MXN and 698.18 MXN from June to August 2025.
Number of outlets reflects brand reach and market presence. More outlets can mean greater convenience and brand visibility for customers.
Fisher's has a total of 14 outlets. The State of Mexico has the highest number of outlets with 7, followed by Querétaro with 2. Guerrero, Aguascalientes, Guanajuato, Michoacán, and Veracruz each have 1 outlet.
Competitor analysis identifies key rivals and customer preferences. Understanding competitors helps refine strategies and gain a competitive edge.
Fisher's top competitors based on customer cross-visitation are Starbucks (8.05%), Toks (6.64%), La Casa de Toño (6.04%), McDonald's (4.23%), and VIPS (4.02%). This indicates that customers who visit Fisher's also frequently visit these brands.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation. Understanding traffic patterns optimizes customer service and operations.
Fisher's traffic workload peaks between 14:00 and 16:00, reaching 60.96% and 68.77% respectively. Traffic is minimal between 0:00 and 8:00. This data suggests optimal staffing during peak hours to manage customer flow effectively.
Consumer segments help tailor marketing to specific groups. Understanding demographics improves engagement and campaign effectiveness.
Fisher's customer base shows a high affinity towards women (71% representation, under-indexed) and a very high affinity towards men (125% representation, over-indexed). Among generations, Gen Z is highly over-represented (204% representation, over-indexed), while Gen X is under-represented (70% representation, under-indexed) and Gen Y is average (100% representation).