Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Fisher's performance in the Mexico and how they change over time
See what factors influence Fisher's performance in the Mexico and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Fisher's' competitors in the Mexico
An analysis of Fisher's' competitors in the Mexico
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Fisher's is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's foot traffic share, revealing competitive strength and customer preference in the industry.
Fisher's, with a market performance of 99, is a leading brand in Mexico's Cafe & Restaurants industry, indicating a strong market standing. Performance peers include: Pizza del Perro Negro, Cuina, Don Asado, Buenos Diaz Cafetería, Noreste Grill and Barracruda.
Customer satisfaction (CSAT) reflects customers' contentment, impacting loyalty and brand reputation, crucial for sustained growth.
Fisher's has an overall CSAT of 64%, up by 5.5 percentage points year-over-year. Querétaro shows the highest CSAT at 82% with a growth of 17.8 percentage points, while Guerrero shows the lowest CSAT at 46% with a decrease of 1.2 percentage points.
Average check reveals spending habits, crucial for menu optimization and revenue strategies, indicating customer value per visit.
Fisher's average check is 656 MXN, a decrease of 2.3% year-over-year. The State of Mexico has the highest average check at 671.4 MXN, while Querétaro has an average check of 665.6 MXN. There is no growth value provided.
Outlet count indicates brand reach and expansion, signaling growth potential and market penetration within the industry.
Fisher's has several outlets, with the State of Mexico having the most at 7. Guerrero and Querétaro each have 2 outlets, while Aguascalientes, Guanajuato, Michoacán, and Veracruz each have 1 outlet.
Competitor analysis identifies key rivals and visitation patterns, informing competitive strategies and market positioning efforts.
Fisher's top competitors based on customer cross-visitation are La Casa de Toño (7.93%), Starbucks (7.93%), Toks (7.31%), McDonald's (4.67%), and VIPS (4.04%). This indicates shared customer interest with these brands.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours, enhancing customer experience.
Fisher's experiences peak traffic workload between 9 AM and 10 PM, with the highest workload at 4 PM. The lowest traffic is between 1 AM and 8 AM. This data informs staffing and resource allocation.
Consumer segment analysis enables targeted marketing, tailoring strategies to resonate with specific demographics, maximizing engagement and ROI.
Fisher's customer base shows high affinity among women (73%) and Men (120%). Also high affinity among Gen X (119%), Gen Y (86%) and Gen Z (119%).